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6 Sales Competencies for Professionals

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Manage episode 435051971 series 3555562
Content provided by John Tyreman & Mark Wainwright, John Tyreman, and Mark Wainwright. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Tyreman & Mark Wainwright, John Tyreman, and Mark Wainwright or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

If you're an engineer, architect, advisor, or consultant, chances are at some point in your career you'll need to learn how to develop new business.
On this episode, Mark explains how experts and firms can create a "sales competency matrix" that helps firms identify and then build competence in specific areas. He does this by mapping 6 sales competencies across 5 levels of master:

6 Sales Competencies:

  1. Behaviors and Mindset
  2. The Sales Process
  3. Sales Planning
  4. Practice, Industry, and Client Knowledge
  5. Prospecting
  6. Pricing and Value

5 Levels of Mastery:

  1. 知る / To know of or to have heard the concepts
  2. 分かる / To know and really understand the concepts
  3. 出来る / To be able to do on your own very well
  4. やりつける / To do continuously very well over time (and show improvement)
  5. 教える / To be able to do and to teach it well to others

Read more in this blog post by Mark:
https://www.wainwrightinsight.com/six-sales-competencies-for-professionals/

www.breakingbizdev.com

  continue reading

26 episodes

Artwork
iconShare
 
Manage episode 435051971 series 3555562
Content provided by John Tyreman & Mark Wainwright, John Tyreman, and Mark Wainwright. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Tyreman & Mark Wainwright, John Tyreman, and Mark Wainwright or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

If you're an engineer, architect, advisor, or consultant, chances are at some point in your career you'll need to learn how to develop new business.
On this episode, Mark explains how experts and firms can create a "sales competency matrix" that helps firms identify and then build competence in specific areas. He does this by mapping 6 sales competencies across 5 levels of master:

6 Sales Competencies:

  1. Behaviors and Mindset
  2. The Sales Process
  3. Sales Planning
  4. Practice, Industry, and Client Knowledge
  5. Prospecting
  6. Pricing and Value

5 Levels of Mastery:

  1. 知る / To know of or to have heard the concepts
  2. 分かる / To know and really understand the concepts
  3. 出来る / To be able to do on your own very well
  4. やりつける / To do continuously very well over time (and show improvement)
  5. 教える / To be able to do and to teach it well to others

Read more in this blog post by Mark:
https://www.wainwrightinsight.com/six-sales-competencies-for-professionals/

www.breakingbizdev.com

  continue reading

26 episodes

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