))
15. The Science of Hope: Exploring the Emotional Side of Sales
Manage episode 375516268 series 3474250
Content provided by Samantha Bell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Samantha Bell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Are you struggling trying to make sales in your coaching or service-based business?Are you wondering why likes and follows on your socials don't translate to real conversions? We're here to unlock the remarkable power of hope in achieving sales success. While you've been focusing on crafting the perfect sales pitch, your potential clients have been seeking a beacon of hope. They're not after your product features or inclusions; they crave the fulfillment of their hopes - be it better sleep, more energy, or something else entirely.
But don't be mistaken. This isn't just a marketing strategy, it's a way to make deep connections and stand out from the crowd.
This episode dives into the power of customer emotions, exploring the psychology and science behind them. Discover how realising people's hopes can be the game-changer in reaching your business goals. Learn why fear-based marketing, while encouraging quick action, may not be the most effective method in the long run. Instead, tapping into the emotions that drive customers' buying behaviors can skyrocket your growth. So, welcome aboard - let's embark on this journey of selling hope together!
I'd love to know what you enjoyed about today's episode! Leave a comment below or DM me on Instagram @16thavecreative
Don't forget to subscribe, and tap the bell so you’ll be notified every time a new episode drops. Plus, it would be amazing if you could rate the show and leave a positive review.
Here's a few ways we can help you:
- JOIN THE WAITING LIST FOR START-UP SUCCESS! Build Your Business in 60 Days!
- Ditch Your 9-5! Get Your 9-5 Exit Plan Here!
- Get the Brilliant Business Beautiful Life Playbook Straight to Your Inbox!
- Ultimate Website Content Checklist
- The Framework: Your Brand Voice
- Check out our Services : Squarespace website design, copywriting, & branding
37 episodes
Share
