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Hazards of Stadium Corporate Sponsorship
Manage episode 312795349 series 3246598
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With nearly every pro sports arena/stadium comes a corporate naming right. These have become so ubiquitous, and ever changing, but their utility have long been a point of contention. In the current circumstances, with limited in-person sporting events, this marketing method has taken a significant hit. In this episode we dive into the pro's-and-cons of this concept and how it may change for the foreseeable future.
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