The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Content provided by Steve Cooke & Tony Williams and Epic Podcast Productions. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve Cooke & Tony Williams and Epic Podcast Productions or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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John Lewis Christmas 2020 (in partnership with Short Walk and a Handshake)
Manage episode 280342473 series 2836490
Content provided by Steve Cooke & Tony Williams and Epic Podcast Productions. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve Cooke & Tony Williams and Epic Podcast Productions or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
We're mixing things up a bit this week and in partnership with our sister-pod looking at an ad that's actually running in the UK today and asking is it worth A Short Walk and a Handshake?
John Lewis Christmas ads were ‘event’ advertising when things like that mattered. Now the world’s fucked do we care and are advertising agencies and their department store clients really best placed to raise national morale?
If this ad tells us anything it's that there’s a corner of the internet that's really disappointed there's no 222 to Tooting, pigeons are really ugly birds and attempting to fix a pair of specs with the label off an apple is futile. FUTILE I TELL YOU!
Listen with kindness in your heart and watch the ad at…https://youtu.be/x_3zBeQZKbg
Hosted on Acast. See acast.com/privacy for more information.
32 episodes
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Manage episode 280342473 series 2836490
Content provided by Steve Cooke & Tony Williams and Epic Podcast Productions. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve Cooke & Tony Williams and Epic Podcast Productions or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
We're mixing things up a bit this week and in partnership with our sister-pod looking at an ad that's actually running in the UK today and asking is it worth A Short Walk and a Handshake?
John Lewis Christmas ads were ‘event’ advertising when things like that mattered. Now the world’s fucked do we care and are advertising agencies and their department store clients really best placed to raise national morale?
If this ad tells us anything it's that there’s a corner of the internet that's really disappointed there's no 222 to Tooting, pigeons are really ugly birds and attempting to fix a pair of specs with the label off an apple is futile. FUTILE I TELL YOU!
Listen with kindness in your heart and watch the ad at…https://youtu.be/x_3zBeQZKbg
Hosted on Acast. See acast.com/privacy for more information.
32 episodes
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Similar to Classic Ads From Simpler Times
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
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The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
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…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
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The Tai Lopez podcast brings you the best business education straight from the world's top entrepreneurs. I will also review the best books in health, wealth, love and happiness that will help you achieve your maximum potential and live the best life possible.
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
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Go offline with the Player FM app!
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