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Ep 57: Tana Davila is the Chief Marketing Officer for P.F. Chang's

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Manage episode 327491901 series 2884865
Content provided by Rob Reed. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rob Reed or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

So much is constantly changing in the world of marketing, and this is not only down to the tumult of the last two years. On the show today, we have a fascinating chat with Tana Davila, the CMO of P.F. Chang's, in which she shares her reflections on her career thus far and the most important progressive steps she has witnessed in her time in the industry. P.F. Chang's is a brand that has evolved immensely during its lifetime, starting as a sit-down Chinese restaurant chain, and now positioning itself as an omnichannel Asian culinary brand. Tana explains the idea of polished casual and how their digital transformation has led their forward motion. We also get some insight from our guest about how she worked her way up in the company, and what she believes has served her best on this journey. Other important topics covered in our conversation include the most recent Olo Beyond4 Conference, technology partnerships, and advice for young marketers, so be sure not to miss this great episode!

  continue reading

112 episodes

Artwork
iconShare
 
Manage episode 327491901 series 2884865
Content provided by Rob Reed. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rob Reed or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

So much is constantly changing in the world of marketing, and this is not only down to the tumult of the last two years. On the show today, we have a fascinating chat with Tana Davila, the CMO of P.F. Chang's, in which she shares her reflections on her career thus far and the most important progressive steps she has witnessed in her time in the industry. P.F. Chang's is a brand that has evolved immensely during its lifetime, starting as a sit-down Chinese restaurant chain, and now positioning itself as an omnichannel Asian culinary brand. Tana explains the idea of polished casual and how their digital transformation has led their forward motion. We also get some insight from our guest about how she worked her way up in the company, and what she believes has served her best on this journey. Other important topics covered in our conversation include the most recent Olo Beyond4 Conference, technology partnerships, and advice for young marketers, so be sure not to miss this great episode!

  continue reading

112 episodes

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