Kurt Seidensticker on Scaling Vital Proteins to a Billion Dollar Business

Dan Churchill's The Epic Table

We are back with another episode of The Epic Table podcast! Today we are joined by Kurt Seidensticker, former NASA aerospace engineer, development lead at Motorola building the first version of the internet, and now founder and CEO of Vital Proteins. Vital Protein is a brand dedicated to helping people live a fuller and more vibrant life.

Kurt opens up about his journey as a NASA engineer to Founder and CEO of one of the biggest protein brands worldwide. Kurt talks about his lead role in developing and managing cell systems globally. We dive into Kurt’s amazing story of how he discovered the epic health benefits of collagen as a life-long runner, he refused to let his body deteriorate to the point where he could no longer train the way he loves to. Instead, Kurt took the initiative to research how he could optimize his body to continue running for the rest of his life. We unpack the ins and outs of scaling a business and what led to the unbelievable growth of Vital Proteins.
Specifically, we talk about:

• What it's like to be an engineer at NASA?
• What does a NASA engineer do?
• What are Collagen Peptides?
• What is the best way to consume collagen?
• What does it mean to be Vital?
• What are the benefits of taking glycine?
• Is glycine good for anxiety?

Resources:
Vital Proteins website
Vital Protein's Instagram