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#86: How to Create Powerful Lead Magnets that Attract Qualified Prospects
Manage episode 367371576 series 2982215
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Creating effective lead magnets is essential for businesses focusing on attracting more qualified prospects and building their customer base.
A lead magnet serves as a no-risk offer to your target audience in exchange for their contact information. It should provide the target audience with high-value education and training, establishing you as an authority in your field while fostering trust and credibility.
In this insightful episode, Dr. Terri Levine discusses the tips for creating powerful and effective lead magnets. Moreover, she shares how to create unique lead magnets using the four steps in The Conversion Equation.
Key Highlights From The Episode:
[0:45] Today’s topic; Creating a lead magnet
[1:16] What’s the purpose of a lead magnet?
[1:47] Tips for creating powerful and effective lead magnets
[2:18] How to create a unique lead magnet using the four steps in The Conversion Equation
[4:12] Get help with creating your lead magnet; https://web.facebook.com/groups/1024921757544017?_rdc=1&_rdr
Golden Nuggets:
• The purpose of a lead magnet is to offer your target audience a no-risk offer in exchange for their contact information. [1:16]
• You create a lead magnet after researching the challenge or problem your target audience already wants to be solved. [1:48]
• Your lead magnet should not be a sales pitch in disguise. It should be high-value education and training. [3:18]
Let me help you grow your coaching business:
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