Best Businessmarketing podcasts we could find (Updated October 2018)
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The purpose of growing a business isn't just revenue. Revenue and profits run the business, but it's the ability to do what you want, when you want, and where you want. That's control. And that's what most small business owners never achieve. The Three-Month Vacation shows you how to create a powerful business, while still taking generous amounts of time to relax and unwind.
 
The purpose of growing a business isn't just revenue. Revenue and profits run the business, but it's the ability to do what you want, when you want, and where you want. That's control. And that's what most small business owners never achieve. The Three-Month Vacation shows you how to create a powerful business, while still taking generous amounts of time to relax and unwind.
 
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One of the most mind numbing tasks is to get a client to pay for the job you've completed. Clients tend to be slow with payments or just default. But is there a way to avoid such a mess? There's not just one, but three separate ways to go about it. Let's find out how you can get paid without all the bother—and well in advance, too.…
 
One of the most mind numbing tasks is to get a client to pay for the job you've completed. Clients tend to be slow with payments or just default. But is there a way to avoid such a mess? There's not just one, but three separate ways to go about it. Let's find out how you can get paid without all the bother—and well in advance, too.…
 
Most of us are quite obsessed with stashing away case studies, examples and stories. However, it's not enough to simply put it away. You have to be reasonably familiar with the story. And how you get to be familiar? You focus on one point in the story. Why does that one point matter? Let's find out.
 
Most of us are quite obsessed with stashing away case studies, examples and stories. However, it's not enough to simply put it away. You have to be reasonably familiar with the story. And how you get to be familiar? You focus on one point in the story. Why does that one point matter? Let's find out.
 
This is not a regular podcast episode but a quick announcement about Fritoon... Your chance to receive a funny cartoon direct to your inbox every Friday. Visit psychotactics.com/fritoon , to sign up! Enjoy
 
This is not a regular podcast episode but a quick announcement about Fritoon... Your chance to receive a funny cartoon direct to your inbox every Friday. Visit psychotactics.com/fritoon , to sign up! Enjoy
 
Researching an article is so frustrating because it's time-consuming. But there are ways to beat the pressure—and the pain. Believe it or not, there are ways to be productive with zero last minute research. This episode shows you how to make advance research work for you, as well as in situations where you have no research at all. Sounds too go ...…
 
Researching an article is so frustrating because it's time-consuming. But there are ways to beat the pressure—and the pain. Believe it or not, there are ways to be productive with zero last minute research. This episode shows you how to make advance research work for you, as well as in situations where you have no research at all. Sounds too go ...…
 
Readers often get lost in an article and hence abandon it. However, there are pretty simple, yet powerful methods to let the reader know exactly where they are in the article at all times. Plus when you use these techniques, you push the reader forward as well. Here's how you go about using these "Transition Techniques". Read on the website: Tr ...…
 
Readers often get lost in an article and hence abandon it. However, there are pretty simple, yet powerful methods to let the reader know exactly where they are in the article at all times. Plus when you use these techniques, you push the reader forward as well. Here's how you go about using these "Transition Techniques". Read on the website: Tr ...…
 
Websites are daunting projects but even the casual listener is astounded to learn that a website took three years to complete. Of course there's a story, so here we go with the tale. Read on the website: New Psychotactics Website Story ==== Back when I was in university, my friend, Shelly Brown sent me a recording of a rap band called Run DMC I ...…
 
Websites are daunting projects but even the casual listener is astounded to learn that a website took three years to complete. Of course there's a story, so here we go with the tale. Read on the website: New Psychotactics Website Story ==== Back when I was in university, my friend, Shelly Brown sent me a recording of a rap band called Run DMC I ...…
 
It sounds bizarre to make your own products, courses and services redundant, but it's a very sound strategy that's been used by companies such as General Motors, Apple—and oh, we've done it for almost as long as Psychotactics has existed. What's it about? Let's find out in this episode. Read on the website: The Cannibalisation Strategy ======= ...…
 
It sounds bizarre to make your own products, courses and services redundant, but it's a very sound strategy that's been used by companies such as General Motors, Apple—and oh, we've done it for almost as long as Psychotactics has existed. What's it about? Let's find out in this episode. Read on the website: The Cannibalisation Strategy ======= ...…
 
It seems natural to keep an eye, even get obsessive about your competitors. However, it's a poor strategy for many reasons. In this episode we make the case for why the competition doesn't really matter as much as you think. And why focusing on them could possibly cause clients to desert you, instead. Here is the website link: Ignore Competitio ...…
 
It seems natural to keep an eye, even get obsessive about your competitors. However, it's a poor strategy for many reasons. In this episode we make the case for why the competition doesn't really matter as much as you think. And why focusing on them could possibly cause clients to desert you, instead. Here is the website link: Ignore Competitio ...…
 
When it comes to testimonials for our product or service, we assume clients have to get to the end. Or do they? The reality is that it's a mistake to wait until the end because anyway clients aren't giving you a review of the entire product or service, but only a small section. But what structure and system do you follow to get a testimonial—or ...…
 
When it comes to testimonials for our product or service, we assume clients have to get to the end. Or do they? The reality is that it's a mistake to wait until the end because anyway clients aren't giving you a review of the entire product or service, but only a small section. But what structure and system do you follow to get a testimonial—or ...…
 
We're all told we should start with the end in mind, but we still get lost along the way. Why do we go off track? Could there be some barriers that show up a lot before the end? Let's find out how we can stop focusing so much on the end and work on the barriers that block our progress. Click here to read this article on the website. --------- T ...…
 
We're all told we should start with the end in mind, but we still get lost along the way. Why do we go off track? Could there be some barriers that show up a lot before the end? Let's find out how we can stop focusing so much on the end and work on the barriers that block our progress. Click here to read this article on the website. --------- T ...…
 
It's one thing to get attention, but how do you use it on sales pages? And what about articles? Can we use it there as well? In this second part we see how the power of objections work for sales pages, when creating information products and also with articles. It's real, it's practical and it works. Here we go!…
 
It's one thing to get attention, but how do you use it on sales pages? And what about articles? Can we use it there as well? In this second part we see how the power of objections work for sales pages, when creating information products and also with articles. It's real, it's practical and it works. Here we go!…
 
Most of us avoid controversy because it brings up too much pushback. But what if you were able to get your very controversial topic across and delight your clients? Let's find out how to ramp up that curiosity and controversy-level without alienating your clients. Click here to read online: Ramp up curiosity. ------- Do you know the exact date ...…
 
Most of us avoid controversy because it brings up too much pushback. But what if you were able to get your very controversial topic across and delight your clients? Let's find out how to ramp up that curiosity and controversy-level without alienating your clients. Click here to read online: Ramp up curiosity. ------- Do you know the exact date ...…
 
Why do some books, courses or workshops end up becoming so addictive? Is it the teacher, the system, the information, or is it all of the above? In this podcast we look at why your business needs a bit of movement through three precise stages. Those stages are information, results and elegance. Elegance is hard to resist, but how do we get ther ...…
 
Why do some books, courses or workshops end up becoming so addictive? Is it the teacher, the system, the information, or is it all of the above? In this podcast we look at why your business needs a bit of movement through three precise stages. Those stages are information, results and elegance. Elegance is hard to resist, but how do we get ther ...…
 
We tend to believe that we're more overwhelmed than ever before. Yet look around you and you see people who are doing twice or thrice as much. It's hard to admit it, but often their work is of a higher standard too. How come they're not overwhelmed? Is it because they're more talented, or is there something that we're not quite seeing? Let's fi ...…
 
We tend to believe that we're more overwhelmed than ever before. Yet look around you and you see people who are doing twice or thrice as much. It's hard to admit it, but often their work is of a higher standard too. How come they're not overwhelmed? Is it because they're more talented, or is there something that we're not quite seeing? Let's fi ...…
 
Is it hard to get a client? Sure it is, but how many of us “lose” the client within minutes or days? We may not realise it, but without a very clear on-boarding system, clients simply get confused and leave. Or they feel unsafe and don't consume your product or service. The question is: how do you get an on-boarding system in place and what doe ...…
 
Is it hard to get a client? Sure it is, but how many of us “lose” the client within minutes or days? We may not realise it, but without a very clear on-boarding system, clients simply get confused and leave. Or they feel unsafe and don't consume your product or service. The question is: how do you get an on-boarding system in place and what doe ...…
 
Testimonials are extremely powerful in solving problems that range from getting the clients you want, to finding your uniqueness. How do you use testimonials to increase conversion or just change behaviour? Let's find out in this episode and get these mysteries out of the way.
 
Testimonials are extremely powerful in solving problems that range from getting the clients you want, to finding your uniqueness. How do you use testimonials to increase conversion or just change behaviour? Let's find out in this episode and get these mysteries out of the way.
 
We might be generous, but are we rushing the act of giving? Often we give people what we want, instead of what they would like to receive. Can giving be less rushed? How can we improve our generosity? In this episode, we find out how we did things wrong, and how we've tweaked the way we give.
 
We might be generous, but are we rushing the act of giving? Often we give people what we want, instead of what they would like to receive. Can giving be less rushed? How can we improve our generosity? In this episode, we find out how we did things wrong, and how we've tweaked the way we give.
 
Chaos comes visiting every day. Are we prepared to receive it? The reason for stress is a lack of planning on how to deal with chaos. Let's find out how it's done.
 
Chaos comes visiting every day. Are we prepared to receive it? The reason for stress is a lack of planning on how to deal with chaos. Let's find out how it's done.
 
What happens when your book finally goes out into the world? Gladwell has been attacked time and time again for his chapter on the 10,000 hour rule. But was the attack justified? Or was it all wrong? How do you defend yourself against something you're innocent of, in the first place? Plus, a bonus on how much time it takes for a book to get tra ...…
 
What happens when your book finally goes out into the world? Gladwell has been attacked time and time again for his chapter on the 10,000 hour rule. But was the attack justified? Or was it all wrong? How do you defend yourself against something you're innocent of, in the first place? Plus, a bonus on how much time it takes for a book to get tra ...…
 
Choosing the title of a book seems to be an almost impossible task. Is there a method or science behind a title that works vs. a title that's just "meh?" And interestingly, when does a "meh" title work just fine. We go deep, but not too deep into how to create evocative titles. If you've ever struggled with a title, here's a system that will wo ...…
 
Choosing the title of a book seems to be an almost impossible task. Is there a method or science behind a title that works vs. a title that's just "meh?" And interestingly, when does a "meh" title work just fine. We go deep, but not too deep into how to create evocative titles. If you've ever struggled with a title, here's a system that will wo ...…
 
Most of us aren't really sure how to know if our articles are really good, or even if an idea is good. It gets more complicated when we have a story that we love. Does everyone love it too? Malcolm Gladwell shows us how to get precise feedback and do it in a casual manner. Right click here and ‘save as' to download this episode to your computer ...…
 
Most of us aren't really sure how to know if our articles are really good, or even if an idea is good. It gets more complicated when we have a story that we love. Does everyone love it too? Malcolm Gladwell shows us how to get precise feedback and do it in a casual manner. Right click here and ‘save as' to download this episode to your computer ...…
 
It's very hard for most of us to slow down, but what happens when we slow down to a complete standstill? This little snippet is our story of how we got back and were stuck for two whole weeks. Here's the first little snippet.
 
It's very hard for most of us to slow down, but what happens when we slow down to a complete standstill? This little snippet is our story of how we got back and were stuck for two whole weeks. Here's the first little snippet.
 
What happens at 4 am? That's a question I often get at Psychotactics, because I've been up for well over 25 years at 4 am. Well, that's how the question started, but you also get a bit of a peek into how the day unfolds. This isn't a business podcast. Instead, it's a view into the world of the 4 am crazy person (that's me). Hope you enjoy the j ...…
 
What happens at 4 am? That's a question I often get at Psychotactics, because I've been up for well over 25 years at 4 am. Well, that's how the question started, but you also get a bit of a peek into how the day unfolds. This isn't a business podcast. Instead, it's a view into the world of the 4 am crazy person (that's me). Hope you enjoy the j ...…
 
When a client buys your product or service, they obviously like it at some level, right? So why is it so very hard to get feedback? The answer may not lie in the act of feedback itself, but instead in trust factors, formats and follow up .Find out how the simple act of feedback is quite a bit more complex than it seems. And how to make it easie ...…
 
When a client buys your product or service, they obviously like it at some level, right? So why is it so very hard to get feedback? The answer may not lie in the act of feedback itself, but instead in trust factors, formats and follow up .Find out how the simple act of feedback is quite a bit more complex than it seems. And how to make it easie ...…
 
Finding or creating a uniqueness is hard enough all by itself. But how can your small business create a stunning uniqueness as well as defend it mightily from your competition? Tah, dah, you bring on the power of difficulty, both for you and for them. What's the power of difficulty? Find out in this episode that will immediately give you the ch ...…
 
Finding or creating a uniqueness is hard enough all by itself. But how can your small business create a stunning uniqueness as well as defend it mightily from your competition? Tah, dah, you bring on the power of difficulty, both for you and for them. What's the power of difficulty? Find out in this episode that will immediately give you the ch ...…
 
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