#93: Essential Tips for Successful Content Marketing

Digital Marketing for Coaches & Consultants

Content marketing is a strategic approach to digital marketing that focuses on creating relevant & high-quality content to attract and engage a target audience. It plays a crucial role in building strong relationships with a target audience.

In this episode, Dr. Terri Levine delves into content marketing and its vital role in growing your business. She outlines the key components of effective content marketing and highlights the common mistakes coaches and consultants make. Additionally, she shares five essential tips for successful content marketing.

Tune in for amazing insights!

Key Highlights From The Episode:

[00:33] Episode introduction

[01:01] What is content marketing, and why is it important for your business?

[02:02] 10 Things coaches & consultants do wrong in content marketing

[03:31] 5 Essential tips for successful content marketing

[03:36] #1 Build an email list

[04:25] #2 Leverage your existing relationships

[04:52] #3 Host networking events

[05:12] #4 Write and publish content

[06:16] #5 Use online groups

[06:40] Final words

Golden Nuggets:

• The best way to get a conveyor belt of qualified prospects is through content marketing [00:55]

• By using content marketing and talking to your targeted prospects, you begin to build relationships with them [01:28]

• After generating leads, focus on the value you can bring them, not what they can do for you [04:47]

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