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24 - The only Google Ads playbook you'll ever need (with Roman Krs, Performance marketer at Easygenerator)

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Manage episode 352717485 series 3293761
Content provided by Adam Holmgren, Demand Generation Expert, Adam Holmgren, and Demand Generation Expert. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Adam Holmgren, Demand Generation Expert, Adam Holmgren, and Demand Generation Expert or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Roman Krs is the performance marketer at Easygenerator. He is also a freelancer within the paid ads domain and focuses especially on Google Ads and LinkedIn Ads within B2B SaaS.
On this episode we talk about:
- How to set your Google Ads account up for success?
- How to find and decide what keywords to focus on?
- How to think around bidding?
- Does non-brand campaigns have an effect on brand?
- Most common errors Roman see companies make
This episode is brought to you by our great partners Albacross, HockeyStack, GetAccept & N.Rich.
Get your free ABM diagnostics from N.Rich - HERE

  continue reading

38 episodes

Artwork
iconShare
 
Manage episode 352717485 series 3293761
Content provided by Adam Holmgren, Demand Generation Expert, Adam Holmgren, and Demand Generation Expert. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Adam Holmgren, Demand Generation Expert, Adam Holmgren, and Demand Generation Expert or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Roman Krs is the performance marketer at Easygenerator. He is also a freelancer within the paid ads domain and focuses especially on Google Ads and LinkedIn Ads within B2B SaaS.
On this episode we talk about:
- How to set your Google Ads account up for success?
- How to find and decide what keywords to focus on?
- How to think around bidding?
- Does non-brand campaigns have an effect on brand?
- Most common errors Roman see companies make
This episode is brought to you by our great partners Albacross, HockeyStack, GetAccept & N.Rich.
Get your free ABM diagnostics from N.Rich - HERE

  continue reading

38 episodes

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