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Bite Toothpaste—Founder & CEO, Lindsay McCormick
Manage episode 312409368 series 3234300
How did she start?
She was working as a TV producer for House Hunters (yeah, the TV show). She was travelling over the country, and soon realized that she was going through those little plastic tubes at a rapid pace. That didn’t line up with her values—conservation and sustainability. So she did something about it..
She’s not a chemic. She had to learn all about making toothpaste. She credits her deep knowledge with free online chemistry courses that she has enrolled in over the years. #hustle.
She tells us about the initial burst in demand, marketing, and fundraising.
Balancing profitability, customer experience, and sustainability is a large task. Lindsay shares some practical ways that she uses to keep her mentally and physically well.
Wondering what DTC brand she’s excited about?? Check them out here: hellohibar.com
You can place an order, and learn more at Bite Toothpaste Bits: bitetoothpastebits.com
To learn more about the DTC Growth Show and #paid, visit hashtagpaid.com/dtc
Thanks for listening!
- DTC Growth team.
44 episodes
Manage episode 312409368 series 3234300
How did she start?
She was working as a TV producer for House Hunters (yeah, the TV show). She was travelling over the country, and soon realized that she was going through those little plastic tubes at a rapid pace. That didn’t line up with her values—conservation and sustainability. So she did something about it..
She’s not a chemic. She had to learn all about making toothpaste. She credits her deep knowledge with free online chemistry courses that she has enrolled in over the years. #hustle.
She tells us about the initial burst in demand, marketing, and fundraising.
Balancing profitability, customer experience, and sustainability is a large task. Lindsay shares some practical ways that she uses to keep her mentally and physically well.
Wondering what DTC brand she’s excited about?? Check them out here: hellohibar.com
You can place an order, and learn more at Bite Toothpaste Bits: bitetoothpastebits.com
To learn more about the DTC Growth Show and #paid, visit hashtagpaid.com/dtc
Thanks for listening!
- DTC Growth team.
44 episodes
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