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Automating Webinars to Scale Marketing – with Melissa Kwan

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Manage episode 348943265 series 1346873
Content provided by Arlen Robinson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Arlen Robinson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Melissa is the co-founder and CEO of eWebinar, the leading webinar automation platform that saves you from doing the same webinar over and over for things like sales demos, onboarding, training, and thought leadership content.

In this episode, you will learn

  • How does an ecommerce business select a webinar topic that would be interesting and engaging to their customers and prospective customers
  • What are some general rules of thumbs when coming up with the content? Should you use a slide deck, talking head live video, custom graphics or something totally unique?
  • What are some effective ways to promote the webinar so that you get the maximum turnout
  • Examples of some ecommerce businesses that do consistent webinars that get a high turnout and what are some of their secrets to success?

For show transcript and past guests, please visit https://www.ecommercemarketingpodcast.com

Or on YouTube at:

https://www.youtube.com/channel/UC3PgT0NOGzpdPGQtBK0XLIQ

Follow Arlen:

Twitter: https://twitter.com/askarlen

Facebook: https://www.facebook.com/arlen.robinson.7

Instagram: https://www.instagram.com/arlenyohance/

LinkedIn: https://www.linkedin.com/in/arlenrobinson/

Past guests on the ecommerce marketing podcast include Neil Patel, Nemo Chu, Luke Lintz, Luke Carthy, Amber Armstrong, Kris Ruby and many more.

Thanks for listening. Be sure to subscribe and leave a review.

  continue reading

377 episodes

Artwork
iconShare
 
Manage episode 348943265 series 1346873
Content provided by Arlen Robinson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Arlen Robinson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Melissa is the co-founder and CEO of eWebinar, the leading webinar automation platform that saves you from doing the same webinar over and over for things like sales demos, onboarding, training, and thought leadership content.

In this episode, you will learn

  • How does an ecommerce business select a webinar topic that would be interesting and engaging to their customers and prospective customers
  • What are some general rules of thumbs when coming up with the content? Should you use a slide deck, talking head live video, custom graphics or something totally unique?
  • What are some effective ways to promote the webinar so that you get the maximum turnout
  • Examples of some ecommerce businesses that do consistent webinars that get a high turnout and what are some of their secrets to success?

For show transcript and past guests, please visit https://www.ecommercemarketingpodcast.com

Or on YouTube at:

https://www.youtube.com/channel/UC3PgT0NOGzpdPGQtBK0XLIQ

Follow Arlen:

Twitter: https://twitter.com/askarlen

Facebook: https://www.facebook.com/arlen.robinson.7

Instagram: https://www.instagram.com/arlenyohance/

LinkedIn: https://www.linkedin.com/in/arlenrobinson/

Past guests on the ecommerce marketing podcast include Neil Patel, Nemo Chu, Luke Lintz, Luke Carthy, Amber Armstrong, Kris Ruby and many more.

Thanks for listening. Be sure to subscribe and leave a review.

  continue reading

377 episodes

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