The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Reading Between the Lines: The Art of Accessible Email Design and Content
Manage episode 413235151 series 3426218
Content provided by Jessica Delahunt and Sender Score Powered By Validity. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jessica Delahunt and Sender Score Powered By Validity or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Alarming fact alert: 99.97% of emails fail basic accessibility standards.
Since 1 in 4 people now live with some type of disability, keeping your emails accessible isn’t just the right thing to do—it's crucial for maximum content consumption.
In this episode, Guy and Danielle sit down with Michael Knapp, Lead Email Designer, and Developer at Skipton Building Society, to delve into the how and why of crafting accessible email campaigns.
They’ll explore the power of accessible email design, uncovering practical strategies to ensure every subscriber can engage with your content. From optimizing for screen readers to embracing alternative formats, discover how small changes can make a monumental difference in amplifying your message and fostering connections with your audience.
If you enjoyed this episode then please either:
- Subscribe, rate, and review on Apple Podcasts
- Follow ‘Email After Hours’ on Spotify
- Hit like and subscribe on YouTube
Email After Hours: The Podcast for Email Senders is handcrafted by our friends over at fame.so
36 episodes
Share
Manage episode 413235151 series 3426218
Content provided by Jessica Delahunt and Sender Score Powered By Validity. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jessica Delahunt and Sender Score Powered By Validity or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Alarming fact alert: 99.97% of emails fail basic accessibility standards.
Since 1 in 4 people now live with some type of disability, keeping your emails accessible isn’t just the right thing to do—it's crucial for maximum content consumption.
In this episode, Guy and Danielle sit down with Michael Knapp, Lead Email Designer, and Developer at Skipton Building Society, to delve into the how and why of crafting accessible email campaigns.
They’ll explore the power of accessible email design, uncovering practical strategies to ensure every subscriber can engage with your content. From optimizing for screen readers to embracing alternative formats, discover how small changes can make a monumental difference in amplifying your message and fostering connections with your audience.
If you enjoyed this episode then please either:
- Subscribe, rate, and review on Apple Podcasts
- Follow ‘Email After Hours’ on Spotify
- Hit like and subscribe on YouTube
Email After Hours: The Podcast for Email Senders is handcrafted by our friends over at fame.so
36 episodes
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Similar to Email After Hours: The Podcast for Email Senders
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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…
continue reading
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…
continue reading
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continue reading
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continue reading
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continue reading
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