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Consumers Are Pursuing Value: Why Brands Need to Pay Attention

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Manage episode 348197671 series 1161382
Content provided by Euromonitor International. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Euromonitor International or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

With the holidays approaching and inflation surging, value is at top of mind for many consumers. But value is more than value for money, and the Pursuit of Value is here to stay as one of the 10 most influential megatrends identified by Euromonitor International as having far-reaching impact on industries, companies, and consumers. In this podcast, An Hodgson explains all about the Pursuit of Value – where it comes from, why businesses should pay attention, and how can they win with this megatrend.

Find even more content on our Insights Pages!

  continue reading

1123 episodes

Artwork
iconShare
 
Manage episode 348197671 series 1161382
Content provided by Euromonitor International. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Euromonitor International or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

With the holidays approaching and inflation surging, value is at top of mind for many consumers. But value is more than value for money, and the Pursuit of Value is here to stay as one of the 10 most influential megatrends identified by Euromonitor International as having far-reaching impact on industries, companies, and consumers. In this podcast, An Hodgson explains all about the Pursuit of Value – where it comes from, why businesses should pay attention, and how can they win with this megatrend.

Find even more content on our Insights Pages!

  continue reading

1123 episodes

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