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The State of Cannabis in Latin America

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Manage episode 301168387 series 1161382
Content provided by Euromonitor International. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Euromonitor International or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Latin America is expected to be the second-fastest growing region for cannabis over the next five years. Although the current regional market is undeveloped, companies need to ensure communication strategies, product development and commercial efforts are aligned with consumer values and priorities, which will impact how cannabis categories develop in the future.
In this episode, Shane MacGuill, global lead of nicotine and cannabis, joins Erwin Henriquez and Rodrigo Mattos, two of our cannabis experts based in Latin America, to discuss the current landscape, emerging trends and opportunities for cannabis in the region.
Dive deeper into the Latin American cannabis market and further explore the insights from this episode in our “Cannabis in Latin America” report.

  continue reading

1125 episodes

Artwork
iconShare
 
Manage episode 301168387 series 1161382
Content provided by Euromonitor International. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Euromonitor International or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Latin America is expected to be the second-fastest growing region for cannabis over the next five years. Although the current regional market is undeveloped, companies need to ensure communication strategies, product development and commercial efforts are aligned with consumer values and priorities, which will impact how cannabis categories develop in the future.
In this episode, Shane MacGuill, global lead of nicotine and cannabis, joins Erwin Henriquez and Rodrigo Mattos, two of our cannabis experts based in Latin America, to discuss the current landscape, emerging trends and opportunities for cannabis in the region.
Dive deeper into the Latin American cannabis market and further explore the insights from this episode in our “Cannabis in Latin America” report.

  continue reading

1125 episodes

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