How the Manifest Conference Doubled Attendance

Everything is Logistics

Manifest is one of the fastest-growing supply chain conferences, more than doubling attendance within just a couple years. In this episode, host Blythe Brumleve interviews Senior Vice President of Partnerships at Manifest/Connective, Dan Reiss, about what has fueled this explosive growth. He explains how Manifest differentiated itself from other logistics events by focusing on the latest technologies across the entire supply chain, not just freight and logistics operations. By curating innovative startups and creating unique, experiential activations - from puppy lounges to mocktail bars to hair salons - Manifest created a welcoming, engaging environment that keeps attendees coming back year after year.
LINKS:

• Manifest Vegas
• Dan's LinkedIn

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Chapters

1. How the Manifest Conference Doubled Attendance (00:00:00)

2. Conference Evolution in Logistics Industry (00:00:05)

3. Innovative Approaches to Conference Planning (00:05:12)

4. Feedback, Booth Process, and International Expansion (00:09:48)

5. Daily Team Tasks and Marketing Approach (00:24:21)

6. Marketing Strategies and Tools (00:30:37)

7. Focus on Conversations and Building Relationships (00:35:26)

8. Building Online With AI and Automation (00:43:29)