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Maximizing Marketing Results with Multi-Channel Strategies with Bernard Kassab

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Manage episode 362682630 series 1988041
Content provided by Jackson Millan, Jackson Millan The Wealth Mentor, and Sam Panetta. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jackson Millan, Jackson Millan The Wealth Mentor, and Sam Panetta or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Change is a gradual yet inevitable phenomenon in the world. If you are in a job that involves promoting products or services, or if you have an interest in marketing, you may have observed that multi-channel marketing is increasingly becoming the preferred choice for companies when they want to advertise their offerings through various channels. With that being said, that is exactly what we're gonna dive deep into today, the multichannel marketing approach.

In this episode, I have a good friend of mine, Bernard Kassab, joining us today to talk about implementing marketing strategies that drive more results and how we can better learn from past mistakes. Bernard is a marketing expert with over 12 years of experience in graphic design, retail, and commercial business. Throughout the episode, Bernard provides valuable tips and advice on understanding customer behavior and leveraging multi-channel acquisition strategies to increase lead generation.

If you're interested in learning how to improve your marketing strategies and avoid common mistakes, this episode is a must-listen.

Key Takeaways

  • The story behind launching Ucidity
  • The biggest mistakes 7-figure businesses make in marketing strategy
  • Components of an end-to-end marketing strategy for 7-figure businesses
  • 72% of people will visit two to three other websites before making a decision
  • Identify where people in your industry are talking to increase referrals
  • The LinkedIn marketing strategy
  • Your business is like your baby, don't treat your strategy the same way
  • How to interview agencies to find the right fit
  • The benefits of a multi-channel marketing approach
  • Golden advice nuggets from Bernard

Connect with Bernard Kassab

Important Links

Grab his amazing FREE book: Open Everyday: Break Free of the Launch Cycle with a Simple System that makes New Sales Everyday

P.S Whenever you’re ready, here are 3 ways I can help you create more cash flow, more wealth and more time:

1. Get the 60-minute crash course

In our FREE Facebook Community, we have an on-ramp program that will help you map out your goals, review your foundations, get some quick runs on the board and get you excited again about your life and business. If you want to learn more, visit https://www.facebook.com/groups/thewealthmentorcommunity/

2. Join our Your Lifestyle Business Implementation Program and be a Case Study

I'm putting together a new business owner case study group this month... stay tuned for details. If you'd like to work with me on your scale plans... contact me on Messenger and comment the word 'Case Study' at https://www.messenger.com/t/jackson.millan

3. Book a Breakthrough Session

And if you ever want to get some 1:1 help, we can jump on the phone for a quick call, and brainstorm how to get you to remove cash flow bottlenecks and turn your business profits into personal wealth. contact me on Messenger and comment the word 'Breakthrough' at https://www.messenger.com/t/jackson.millan

  continue reading

100 episodes

Artwork
iconShare
 
Manage episode 362682630 series 1988041
Content provided by Jackson Millan, Jackson Millan The Wealth Mentor, and Sam Panetta. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jackson Millan, Jackson Millan The Wealth Mentor, and Sam Panetta or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Change is a gradual yet inevitable phenomenon in the world. If you are in a job that involves promoting products or services, or if you have an interest in marketing, you may have observed that multi-channel marketing is increasingly becoming the preferred choice for companies when they want to advertise their offerings through various channels. With that being said, that is exactly what we're gonna dive deep into today, the multichannel marketing approach.

In this episode, I have a good friend of mine, Bernard Kassab, joining us today to talk about implementing marketing strategies that drive more results and how we can better learn from past mistakes. Bernard is a marketing expert with over 12 years of experience in graphic design, retail, and commercial business. Throughout the episode, Bernard provides valuable tips and advice on understanding customer behavior and leveraging multi-channel acquisition strategies to increase lead generation.

If you're interested in learning how to improve your marketing strategies and avoid common mistakes, this episode is a must-listen.

Key Takeaways

  • The story behind launching Ucidity
  • The biggest mistakes 7-figure businesses make in marketing strategy
  • Components of an end-to-end marketing strategy for 7-figure businesses
  • 72% of people will visit two to three other websites before making a decision
  • Identify where people in your industry are talking to increase referrals
  • The LinkedIn marketing strategy
  • Your business is like your baby, don't treat your strategy the same way
  • How to interview agencies to find the right fit
  • The benefits of a multi-channel marketing approach
  • Golden advice nuggets from Bernard

Connect with Bernard Kassab

Important Links

Grab his amazing FREE book: Open Everyday: Break Free of the Launch Cycle with a Simple System that makes New Sales Everyday

P.S Whenever you’re ready, here are 3 ways I can help you create more cash flow, more wealth and more time:

1. Get the 60-minute crash course

In our FREE Facebook Community, we have an on-ramp program that will help you map out your goals, review your foundations, get some quick runs on the board and get you excited again about your life and business. If you want to learn more, visit https://www.facebook.com/groups/thewealthmentorcommunity/

2. Join our Your Lifestyle Business Implementation Program and be a Case Study

I'm putting together a new business owner case study group this month... stay tuned for details. If you'd like to work with me on your scale plans... contact me on Messenger and comment the word 'Case Study' at https://www.messenger.com/t/jackson.millan

3. Book a Breakthrough Session

And if you ever want to get some 1:1 help, we can jump on the phone for a quick call, and brainstorm how to get you to remove cash flow bottlenecks and turn your business profits into personal wealth. contact me on Messenger and comment the word 'Breakthrough' at https://www.messenger.com/t/jackson.millan

  continue reading

100 episodes

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