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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Content provided by Full Body Frights. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Full Body Frights or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Love scary movies? Love unsolved mysteries? Get ready for FULL BODY FRIGHTS -- a brand new podcast where Ashley and Emily discuss a horror movie and an unsolved mystery in each episode. Premiering Tuesday, October 13, 2020!
Content provided by Full Body Frights. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Full Body Frights or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Love scary movies? Love unsolved mysteries? Get ready for FULL BODY FRIGHTS -- a brand new podcast where Ashley and Emily discuss a horror movie and an unsolved mystery in each episode. Premiering Tuesday, October 13, 2020!
Tonight Emily and ALEX discuss the 1980 Christmas Slasher 1980 as a Full Body Frights Christmas Special as well as a sneak peak for the brand new podcast GAG ME WITH A KNIFE hosted by Full Body Fright's Emily and best friend Alex from Night Worms and Ladies of Horror Fiction! GAG ME WITH A KNIFE will be a podcast all about slasher movies beginning JANUARY 20 and coming out weekly -- every Wednesday!…
Please go back and listen to our other episodes! The next episode comes out December 8! Horror Movie Megamix (From Sleepaway Camp 1) Frank Vinci: You’re Just What I’ve Been Looking For (From Sleepaway Camp 2) Obsession: Desparate to Survive (From Sleepaway Camp 3) John Altyn: Sleepaway (From Slumber Party Massacre 2) Wednesday Week: If Only (From Slumber Party Massacre 2) Wednesday Week: Why (From Slumber Party Massacre 2) Tokyo Convertible (from movie) (From Slumber Party Massacre 2) Don’t Let Go (From Slumber Party Massacre 2) Let’s Buzz (From Slumber Party Massacre 2) Hell’s Cafe (From Slumber Party Massacre 3) Hold Your Fire (copy from movie) (From Slaughter High) April Fool’s Day (From He Knows You’re Alone) Vini Canali: It’s the Night Again (From Prom Night) Main Disco Theme (From Mirror, Mirror (1990) Gene Evaro: Oh What a Love, Oh What a Life (From Carrie) Pino Donaggio: I Never Dreamed Someone Like You Could Love Someone Like Me (From Killer Party) Best Times (From Nightmare on Elm Street 3) Dokken: Dream Warriors (From Madman) Theme (From April Fool’s Day) Jerry Whitman: Too Bad You’re Crazy! (From My Bloody Valentine) The Ballad of Harry Warden (From Night of the Demons) Theme From (Night of the Demons) The Beast Inside (From Fatal Games) Theme (Take it All the Way) (From Blood Rage) Theme (From Scream) Birdbrain - Youth of America (From New Years Evil) Shadow (From Fright Night) You Can’t Hide from the Beast Inside (From Lost Boys) Cry Little Sister (From Return of the Living Dead) Theme (From Return of the Living Dead) 45 Grave Party Time (From Return of the Living Dead) Dead Beat Dance (From Return of the Living Dead) SSQ: Tonight (We’ll Make Love Until We Die (From Return of the Living Dead) SSQ: Trash’s Theme (From Return of the Living Dead) Cramps: Surfin’ Dead (From Return of the Living Dead) Flesheaters: Eyes Without a Face (From Return of the Living Dead) TSOL: Nothing For You (From Return of the Living Dead 2) Joe Lamont: Flesh To Flesh…
The Tale of Two Angelas is the newest episode from Full Body Frights. Ashley and Emily will be talking about the unsolved abduction/disappearance of Angela Hammond (With special guest Elizabeth Wright!) and the 1983 horror classic Sleepaway Camp (featuring character Angela Baker). Make sure you listen through the end to hear the amazing theme song from Sleepaway Camp! ENJOY! RATE! SUBSCRIBE!…
Full Body Frights brings you the FRIDAY THE 13TH special! Bringing you friends' rankings and an interview with RUSSELL TODD from Friday the 13th Part 2!
Full Body Frights' Halloween Special! Ashley and Emily will be discussing our favorite Halloween themed movies/movies we like to watch around Halloween. We will also be discussing crimes that were committed on Halloween. Enjoy!
Today Ashley and Emily will be discussing the 1987 slasher Hide and Go Shriek as well as disappearances in national forests and the conspiracies surrounding those disappearances. ENJOY! and don't forget...we will have a special Halloween episode coming out on the 31st!
We're doing it! A brand new podcast called FULL BODY FRIGHTS about unsolved mysteries and horror movies! The first episode will premiere on Tuesday, October 13! follow us on instagram at fullbodyfrights email us at fullbodyfrights@gmail.com join our facebook group Scary Movies All Night Long
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