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Episode 118: How to run a B2B customer research to make a data driven GTM Strategy with Andrei Zinkevich & Vladimir Blagojević

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Manage episode 383742490 series 3072965
Content provided by Andrei Zinkevich. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andrei Zinkevich or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Sign up to all live workshops and podcasts here: https://lu.ma/fullfunnel
In the new episode of Fullfunnel Live we're going to cover how to run a B2B customer research to support your GTM strategy with actionable insights.
We'll cover:
What types of customers should you select for customer research?
What questions do you need to ask?
How to process the collected data and refine your GTM strategy
On-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-c
Full-Funnel Insider - A Marketing Newsletter For B2B Marketers: https://fullfunnel.io/marketing-newsl
Join our community for B2B marketers - The Trenches: https://sendfox.com/trenches
Upcoming events: https://lu.ma/fullfunnel/events
Full-Funnel Marketing Content Hub: https://fullfunnel.io/blog
Vladimir on Linkedin: https://www.linkedin.com/in/vladimirblagojevic/
Andrei on Linkedin: https://www.linkedin.com/in/azinkevich/
  continue reading

138 episodes

Artwork
iconShare
 
Manage episode 383742490 series 3072965
Content provided by Andrei Zinkevich. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andrei Zinkevich or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Sign up to all live workshops and podcasts here: https://lu.ma/fullfunnel
In the new episode of Fullfunnel Live we're going to cover how to run a B2B customer research to support your GTM strategy with actionable insights.
We'll cover:
What types of customers should you select for customer research?
What questions do you need to ask?
How to process the collected data and refine your GTM strategy
On-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-c
Full-Funnel Insider - A Marketing Newsletter For B2B Marketers: https://fullfunnel.io/marketing-newsl
Join our community for B2B marketers - The Trenches: https://sendfox.com/trenches
Upcoming events: https://lu.ma/fullfunnel/events
Full-Funnel Marketing Content Hub: https://fullfunnel.io/blog
Vladimir on Linkedin: https://www.linkedin.com/in/vladimirblagojevic/
Andrei on Linkedin: https://www.linkedin.com/in/azinkevich/
  continue reading

138 episodes

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