Artwork

Content provided by Andrei Zinkevich. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andrei Zinkevich or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Episode 119: Dark Social: How to create awareness and generated demand in the communities with Arthur Castillo

1:01:43
 
Share
 

Manage episode 384750826 series 3072965
Content provided by Andrei Zinkevich. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andrei Zinkevich or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Sign up to all live workshops and podcasts here: https://lu.ma/fullfunnel
In the new episode of Full-Funnel Live with Arthur Castillo (Chili Piper) we cover:
- How Chili Piper drives awareness through Slack communities: examples of dark social programs
- How to measure the success of your dark social & community engagement strategy
- How to define engaged accounts and proceed with nurturing and activation
On-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-c
Full-Funnel Insider - A Marketing Newsletter For B2B Marketers: https://fullfunnel.io/marketing-newsl
Join our community for B2B marketers - The Trenches: https://sendfox.com/trenches
Upcoming events: https://lu.ma/fullfunnel/events
Full-Funnel Marketing Content Hub: https://fullfunnel.io/blog
Arthur Castillo: https://www.linkedin.com/in/arthur-castillo/
  continue reading

138 episodes

Artwork
iconShare
 
Manage episode 384750826 series 3072965
Content provided by Andrei Zinkevich. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andrei Zinkevich or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Sign up to all live workshops and podcasts here: https://lu.ma/fullfunnel
In the new episode of Full-Funnel Live with Arthur Castillo (Chili Piper) we cover:
- How Chili Piper drives awareness through Slack communities: examples of dark social programs
- How to measure the success of your dark social & community engagement strategy
- How to define engaged accounts and proceed with nurturing and activation
On-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-c
Full-Funnel Insider - A Marketing Newsletter For B2B Marketers: https://fullfunnel.io/marketing-newsl
Join our community for B2B marketers - The Trenches: https://sendfox.com/trenches
Upcoming events: https://lu.ma/fullfunnel/events
Full-Funnel Marketing Content Hub: https://fullfunnel.io/blog
Arthur Castillo: https://www.linkedin.com/in/arthur-castillo/
  continue reading

138 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide