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Shortcast: How to Grow Your Business Using a 4-Part Content Marketing Framework – with Brendan Hufford

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Manage episode 347817212 series 2822978
Content provided by SAWOO. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by SAWOO or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Is content marketing dead?
These days, many businesses pump all their marketing budget into running ads.
But are they getting better results than they would with organic growth strategies?
In today’s shortcast-episode, Brendan Hufford, Founder at Growth Sprints, chats to Sammy about misconceptions in B2B marketing and how he grows SaaS companies using his 4-part content marketing framework.
You’ll learn:
1. Brendan's 4-part content marketing framework that sees the most success
2. What B2B Leaders should stop doing to grow their business
3. The 2 biggest misconceptions about B2B content marketing
About Brendan:
Getting results via his 4-part SaaS growth framework is what Brendan does. Having led and scaled growth teams at two agencies, most of the clients Brendan worked with didn’t want (or need) a 6-12 month marketing engagements. He knew there was a better way, so he created his service.
Find Brendan on LinkedIn: https://www.linkedin.com/in/brendanhufford/
__________
About Growth Sprints:
Growth Sprints helps to take SaaS companies from $10M to $100M ARR. Using their SaaS Growth Sprint Framework, they help SaaS companies increase revenue from Google through short, focused marketing sprints.
Website: https://growthsprints.co/
Industry: SaaS, SaaS growth und SaaS marketing
Company size: 2
Headquarters: Chicago, USA
Founded: 2021
__________
About the host Sammy:
Sammy and SAWOO enable you to drive recruiting & employer branding via your hiring managers on LinkedIn.
We can help you:
- Speed up hiring
- Reduce hiring costs
- Create an authentic Employer Brand
- Create a Talent Pool that you can tap into any time
Get in touch with Sammy on LinkedIn: https://www.linkedin.com/in/sammygebele/
__________
Past guests on the GROW B2B FASTER Show include: Justin Welsh, Ian Koniak, Jamal Reimer, Mike Troiano, John Kaplan, Greg Alexander, and many more.

  continue reading

74 episodes

Artwork
iconShare
 
Manage episode 347817212 series 2822978
Content provided by SAWOO. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by SAWOO or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Is content marketing dead?
These days, many businesses pump all their marketing budget into running ads.
But are they getting better results than they would with organic growth strategies?
In today’s shortcast-episode, Brendan Hufford, Founder at Growth Sprints, chats to Sammy about misconceptions in B2B marketing and how he grows SaaS companies using his 4-part content marketing framework.
You’ll learn:
1. Brendan's 4-part content marketing framework that sees the most success
2. What B2B Leaders should stop doing to grow their business
3. The 2 biggest misconceptions about B2B content marketing
About Brendan:
Getting results via his 4-part SaaS growth framework is what Brendan does. Having led and scaled growth teams at two agencies, most of the clients Brendan worked with didn’t want (or need) a 6-12 month marketing engagements. He knew there was a better way, so he created his service.
Find Brendan on LinkedIn: https://www.linkedin.com/in/brendanhufford/
__________
About Growth Sprints:
Growth Sprints helps to take SaaS companies from $10M to $100M ARR. Using their SaaS Growth Sprint Framework, they help SaaS companies increase revenue from Google through short, focused marketing sprints.
Website: https://growthsprints.co/
Industry: SaaS, SaaS growth und SaaS marketing
Company size: 2
Headquarters: Chicago, USA
Founded: 2021
__________
About the host Sammy:
Sammy and SAWOO enable you to drive recruiting & employer branding via your hiring managers on LinkedIn.
We can help you:
- Speed up hiring
- Reduce hiring costs
- Create an authentic Employer Brand
- Create a Talent Pool that you can tap into any time
Get in touch with Sammy on LinkedIn: https://www.linkedin.com/in/sammygebele/
__________
Past guests on the GROW B2B FASTER Show include: Justin Welsh, Ian Koniak, Jamal Reimer, Mike Troiano, John Kaplan, Greg Alexander, and many more.

  continue reading

74 episodes

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