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3 - Do Marketers Really Need Data?
Manage episode 203547104 series 2158648
Content provided by Jared Johnson and Shift Forward Health. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jared Johnson and Shift Forward Health or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Breakin’ it down like they’re clowning around! Jared and Peter discuss how to bite the bullet and get comfortable with analytics. Should we stay focused on old-school metrics like followers and reach, or has marketing data evolved? Take your next steps down the road of making analytics part of your everyday life – it doesn’t have to be scary!
Get comfortable with a little help from Moneyball, the story of former Oakland Athletics general manager Billy Beane, who one day realized that baseball was using the wrong analytics to evaluate talent.
See acast.com/privacy for privacy and opt-out information.
See omnystudio.com/listener for privacy information.
374 episodes
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Manage episode 203547104 series 2158648
Content provided by Jared Johnson and Shift Forward Health. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jared Johnson and Shift Forward Health or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Breakin’ it down like they’re clowning around! Jared and Peter discuss how to bite the bullet and get comfortable with analytics. Should we stay focused on old-school metrics like followers and reach, or has marketing data evolved? Take your next steps down the road of making analytics part of your everyday life – it doesn’t have to be scary!
Get comfortable with a little help from Moneyball, the story of former Oakland Athletics general manager Billy Beane, who one day realized that baseball was using the wrong analytics to evaluate talent.
See acast.com/privacy for privacy and opt-out information.
See omnystudio.com/listener for privacy information.
374 episodes
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Similar to Healthcare Rap
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
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