It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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202. How The Sisters Behind LeMel Grew Their Brand From an Etsy Shop to Welcoming Guests to Their Showroom
Manage episode 425625549 series 2946651
Content provided by Emily Landers. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Emily Landers or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today's guests and new shophsdt.com brand, Jen and Mel, are the sisters behind LeMel. They've always loved to play with each other’s style and they love, love, love helping clients find a first (or latest!) piece to add to your jewelry stack. Anything that’s available in their shop is something they love, would wear themselves, and probably test-wore for so long that they didn’t want to give it back anyway. Stylish, collectable jewelry for everyday wear – that’s what they always come back to. It’s what they had in mind when they started LeMel in 2015, and it’s what still drives them today.From their part-time jobs at a hometown jeweler to their extremely humble beginnings on Etsy – they couldn’t have dreamed of what LeMel could and would become. Thanks for coming along with us. (And for looking so great while you do it!) We know you'll enjoy this episode brought to us by Dallas Market Center! FOLLOW EMILY ON INSTAGRAM HERE. FOLLOW HSDT ON INSTAGRAM HERE. JOIN OUR NEWSLETTER (EMIL'YS EDIT) HERE. SIGN UP FOR OUR SHOP EMAILS HERE. --- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support
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305 episodes
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Manage episode 425625549 series 2946651
Content provided by Emily Landers. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Emily Landers or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today's guests and new shophsdt.com brand, Jen and Mel, are the sisters behind LeMel. They've always loved to play with each other’s style and they love, love, love helping clients find a first (or latest!) piece to add to your jewelry stack. Anything that’s available in their shop is something they love, would wear themselves, and probably test-wore for so long that they didn’t want to give it back anyway. Stylish, collectable jewelry for everyday wear – that’s what they always come back to. It’s what they had in mind when they started LeMel in 2015, and it’s what still drives them today.From their part-time jobs at a hometown jeweler to their extremely humble beginnings on Etsy – they couldn’t have dreamed of what LeMel could and would become. Thanks for coming along with us. (And for looking so great while you do it!) We know you'll enjoy this episode brought to us by Dallas Market Center! FOLLOW EMILY ON INSTAGRAM HERE. FOLLOW HSDT ON INSTAGRAM HERE. JOIN OUR NEWSLETTER (EMIL'YS EDIT) HERE. SIGN UP FOR OUR SHOP EMAILS HERE. --- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support
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Similar to How'd She Do That?
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
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continue reading
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…
continue reading
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