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This is Higgle: The B2B Sales Club Podcast, where we bring you actionable insights about sales RFPs, Sales Negotiations and difficult Procurement discussions. It's all about helping you win more deals, and hitting your sales quota. We talk to sales leaders, brand leaders and procurement leaders about lessons learnt on their journey to win more sales deals and get better negotiated outcomes. The podcast is hosted by Mike Lander, an ex procurement director and entrepreneur, talking to guests a ...
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How'd She Do That?

Emily Landers

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Have you ever looked at different women's careers and thought, 'How'd She Do That?' This encouraging and fun podcast answers that question in each episode while speaking to women who have created inspiring lives and careers. Join host Emily Landers as she connects with guests from a wide variety of industries and stages of life. You'll be inspired every time you listen!
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Grow What You Love

Emily Murphy

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When you grow what you love wonderful things happen. Feed and cultivate what you love - health, family, environment, your garden - and watch it grow! Author and host, Emily Murphy, shares unexpected stories of people and plants in a set of seasonal shows. Hear how people are changing their lives and the lives of others thanks to the time and attention given to the things they love -- plants and so much more!
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A podcast about the why and how behind remarkable startup cultures. Hear one-on-one interviews with CEOs and founders sharing their company's mission, vision, and core values, and dive into what it's really like to work at a high-growth startup. Learn about leadership and find where you belong. This isn't about growth hacking, life learning, or venture capital funding - it's about humans, emotions, and trying to make the world 10x better. It's your life, so make your work matter. A productio ...
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Every week join host Mike C. Nelson for trivia and comedy with his hilarious friends. Play along with two guests as we determine who is the smartest person in the world (for one week). About your host, Mike is a 3 time Jeopardy winning champion. You may recognize him from numerous tv appearances and commercials. Rate, review, subscribe @youshouldknowbetterpod
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Are you ready to discover the magic of combining scientific insights with emotional connections in brand strategy? Ulli Appelbaum, Founder & Chief Strategy Officer at First The Trousers Then The Shoes, joins us in this episode to explore the nuanced world of brand strategy. As he shares his wealth of experience in creating brand clarity and emotion…
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In the Fall of 2022, police responded to a small home in Santa Fe, New Mexico due to a reported stabbing. With little information to go on, investigators fell further and further into confusion when the suspects fained ignorance and ran circles around the truth. Instagram: @CousinsonCrimePodcast Email: [email protected] Theme Music by AleXZa…
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What secrets do expert negotiators use to transform conflicts into win-win situations? Andres Lares, Managing Partner of the Shapiro Negotiations Institute, joins us to share his wealth of negotiation experience in this episode. We explore the transformative power of empathy and emotional intelligence in achieving successful outcomes, as Andres emp…
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In 2017, the peaceful atmosphere in the Clovis Carver Library was shattered when a 16-year-old kid opened fire on unsuspecting families. Several were wounded in the mass shooting, but two, very beloved women, lost their life. Despite the perpetrator expressing his urge to kill and self harm, his threats went unreported and he continued to have open…
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Are you curious about the strategies that can turn a simple proposal into a winning formula for sustainable agency growth? We're welcoming Anna Stone today, Head of Growth at True and a veteran in business development, to unravel the evolution of agency growth strategies from the days of cold calling to the modern era of video calls and personalize…
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Mexican-American singer, Selena Quintanilla, was as established artist in the Latin community; hailed as the Queen of Tejano. At just 18-years-old, she was signed as a solo artist with dreams of English albums, fashion boutiques, and life on a farm with the man she loved. Sadly, some of her dreams would never be realized because one of her closest …
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In this special episode — the last one before Emily’s maternity leave — we’re joined by the incredible Melissa Clayton, founder and CEO of Tiny Tags, a fine jewelry brand that celebrates motherhood, connection, and meaningful stories. Melissa opens up about the early days of building Tiny Tags, how a simple idea turned into a beloved brand worn by …
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What if listening is the ultimate skill missing from your sales toolkit? Brooke Pinkney, Managing Director at Broadley Speaking, joins us today to challenge the pitfalls of short-term thinking in sales strategies and emphasize the importance of patience and long-term planning. Brooke also examines the misconception that quick-fix solutions can reso…
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Veronica Kasprzak went upstairs to check on her 15-year-old daughter, Annie, only to find an empty room and a runaway note on the bed. The very next day, a gruesome discovery would lead police down a twisty path that would eventually lead them right back to the beginning. Instagram: @CousinsonCrimePodcast Email: [email protected] Theme Music…
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What simple daily practices can dramatically boost your sales success and negotiation outcomes? We're getting deep into the power of mindset and authenticity in this week's episode. Joining me is the insightful David Meade, an expert in high-performing teams, who sheds light on how small, daily changes can significantly impact sales outcomes. We di…
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Are you prepared to tackle the challenges of AI governance and leverage its potential for innovation in digital marketing? In this episode we sit down with Sumeet Vermani, Founder & Chief Marketing Officer of SKV Consulting, to unlock the secrets of implementing AI in business. We explore the vital need for aligning AI strategies with broader busin…
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Using DNA technology, one of the most infamous cases, the Yogurt Shop murders, has recently been solved! The suspect in the quadruple homicide from 1991 was also linked to crimes in Florida, Tennessee, South Carolina, and Missouri; though it's believed he's responsible for so much more. Instagram: @CousinsonCrimePodcast Email: CousinsonCrime@gmail.…
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What started as a frustration with limited engagement ring options turned into a luxury jewelry empire. Nicole Wegman, founder and CEO of Ring Concierge, has redefined what it means to shop for fine jewelry and bridal pieces. In this episode, Nicole shares how she went from working in fashion merchandising to disrupting the jewelry industry with a …
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How can a UK-based business successfully navigate the complexities of expanding into the competitive US market without losing its foothold at home? Today we're welcoming back Jennifer Quigley-Jones, the Founder and CEO of Digital Voices, as she talks about boldly expanding her UK-based business into the vibrant US market. She shares her strategic d…
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Janie Landers was a feisty 18-year-old living in a group home for the developmentally disabled. Her body was found shortly after she ran away from the facility but the truth would remain a mystery, spanning nearly four decades. Instagram: @CousinsonCrimePodcast Email: [email protected] Theme Music by AleXZavesa Join our Patreon! https://www.…
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How can agencies build trust and articulate value to excel in complex third-sector negotiations? Jenny Kitchen, the CEO of Yoyo Design, is with us today to explore the transformative journey of a digital agency evolving into a leader in the third sector. She explains how Yoyo Design strategically partnered with technology like Umbraco and collabora…
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Sara Isabel Martinez was last seen at her home in Fort Worth Texas in the early morning hours of December 29, 2024. She was last seen wearing grey sweatpants and black zip up sweater, and white DC sneakers. She wears black and clear framed glasses. She has brown eyes, and black hair with purple streaks. Sara is 5’ 2” and weighs about 100 lbs. She’s…
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What if the secret to radiant skin was hiding in your family’s orchard? In this episode of How’d She Do That, Emily sits down with Allison Taylor, co-founder of Le Prunier, the clean beauty brand harnessing the power of plums from her family’s century-old California farm. Allison shares how she and her sisters turned an unlikely superfruit into a c…
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What strategies can agencies implement to harness the power of referrals and retention for sustainable growth? Tom Poynter is a seasoned industry expert who has honed his skills at prestigious companies and is currently Managing Director at Keel. In this discussion, we get into the importance of niche specialization in the competitive landscape of …
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It was late November in Granbury, Texas when 23-year-old Holly Palmer was found brutally beaten to death in the Greyhound/Trailways bus station that she owned and operated. Nearly 37 year have passed with no arrest and no justice for Holly and her family. If you know anything about the murder of Holly Palmer, please call the Granbury Police Departm…
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Are you ready to discover how aligning purpose-driven initiatives with business goals can elevate your marketing campaigns? Becky Hipkiss, the New Business Director at We Are Futures, joins us today as she shares her journey from client services to becoming a standout figure in business development. She opens up about her unique experiences, includ…
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Herman Webster Mudgett, better known as H.H. Holmes, was a selfish and sadistic man who lured women into his life only to steal from them and make them disappear. He used anyone and everyone he could to increase his wealth, even if that meant killing men, women, and even children, to get what he wanted. Instagram: @CousinsonCrimePodcast Email: Cous…
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How can embracing friction in sales negotiations unlock more creative and effective deal-making strategies? Saad a Saad is a negotiation consultant with Corporate Visions and the author of In the Lead: Mastering Your Sales Negotiation. We explore the art of negotiation beyond mere price discussions in this episode, focusing on the nuances that diff…
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The cousins are off this week but we wanted to revisit a story we covered back in May of 2023 because this case remains unsolved to this day. You will hear from Alayna will about two women were found shot to death inside a car parked in front of an abandoned home, in a small town in Oklahoma. Someone knows something - let's get these girls some jus…
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In this episode, Emily welcomes Rebecca Goesling — a forecaster, brand storyteller, and color material finish (CMF) designer, as well as the visionary behind The Goesling Group. Rebecca shares how she built a career at the intersection of design, strategy, and storytelling. With expertise in forecasting cultural and aesthetic trends, guiding brand …
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What are the surprising findings about client awareness of agency services, and how can agencies bridge this gap? In this episode, I sit down with Remeny Armitage once again, Founder of Brilliant and Human, to discuss the intricacies of client-agency relationships. Remeny's extensive research reveals a surprising gap: 40% of agencies acknowledge th…
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On a brisk April morning in 1992, the quiet town of Agawam, Massachusetts stirred awake like any other day. But just before 9 a.m., an unsettling discovery disrupted the usual mundane routine. A clerk at Brittany’s Card & Gift Shop was surprised to find her coworker Lisa Ziegert’s car sat in the parking lot, yet Lisa was nowhere to be found. Inside…
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In today’s episode, Emily sits down with Kay Stanley, the visionary founder of Spartina 449, a lifestyle brand inspired by the charm and beauty of Daufuskie Island, South Carolina. What began as a passion project has grown into a beloved company known for its handbags, accessories, apparel, and home goods, each carrying the coastal elegance of its …
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What are the critical steps for aligning leadership and embracing change to drive business transformation in the marketing industry? This week I sit down with Caroline Johnson, Co-Founder of The Business Model Company, to get an inside look at her groundbreaking approach to transforming business models in the global marketing services industry. Car…
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When 19-year-old, Pam Pitts', remains were found badly burned in a wooded area, her family desperately wanted to know what happened to her. Little did they know that it would take one more murder to capture a killer. Instagram: @CousinsonCrimePodcast Email: [email protected] Theme Music by AleXZavesa Join our Patreon! https://www.patreon.com…
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In this episode of How’d She Do That?, we step onto the fairway with Mary and Molly, the inspiring mother–daughter team behind Baffie Golf—a luxury children’s golf apparel brand that’s as much about heritage and storytelling as it is about style. Baffie was born from a shared love of the game and a desire to create something timeless for the next g…
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How did this marketing agency transform its approach to become a leading expert in the engineering and manufacturing sector during the pandemic? In this episode we're welcoming Rob Dando, MD & Co-Founder of FINALLY Agency, to get insights from his fascinating journey that took him from web development to becoming a leading figure in niche marketing…
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When a former EastEnders actress, Gemma McCluskie, vanished without a trace in the dead of winter 2012, panic gripped her loved ones and community. Once a familiar face on the beloved British soap, she'd traded the spotlight for a quieter life working in nightclubs and bars—still vibrant, still full of life. It wouldn't be long before everyone lear…
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In this episode of How’d She Do That?, host Emily Landers welcomes cake artist and entrepreneur Julie McAllister, whose hyper‑realistic confections have captured the attention of food lovers, design enthusiasts, and Netflix viewers alike. From working in advertising to launching her namesake cake business, Julie shares how she discovered cake artis…
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How did a mere £500 and a unique perspective lead to a groundbreaking influencer marketing agency? In this first of two parts, we're welcoming Jennifer Quigley-Jones, the founder and CEO of Digital Voices. She takes us through her incredible journey from working on refugee economic integration to establishing a thriving agency with just £500. We ex…
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It was after midnight in late May 2001 in quiet Surrey, England. Chris Donovan, his brother, and their friend met up at a local takeaway so they could walk home together - never knowing a chance encounter was about to up-end their lives and send shockwaves through the community. What followed was a painstaking investigation by two relentless detect…
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In this episode of How’d She Do That?, Emily is joined by Sarah Collins Lawler, the founder and designer behind TELA Mercantile, just six weeks into her journey as a new mom. Sarah shares a beautiful and candid look back at her creative upbringing, where fashion and entrepreneurship were sparked early. After earning a degree in Apparel & Textile De…
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What if you could scale your sales pipeline with minimal staff and maximum efficiency using AI? I sit down with tech sales expert Frank Sondors this week to explore how AI and lean teams are reshaping the B2B sales landscape. Frank, with his extensive background at Google and various B2B SaaS companies, shares his journey of building efficient sale…
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When a woman goes missing in Sydney, Australia in 1982, all that could be heard was the cicadas buzzing in the trees. No one was looking for her; not her friends and not police. In Part Two of this two-part episode, we'll talk about what might have become of Lyn and how a renewed interest in the case would bring justice for Lyn's family. Instagram:…
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In this inspiring episode of How’d She Do That, Emily sits down with the effortlessly chic and incredibly driven Diana LoMonaco, the founder and creative visionary behind Classic Six, a timeless clothing brand redefining capsule wardrobes. Diana shares her unexpected journey from working in fashion magazines to creating her own brand rooted in vers…
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Could the evolving landscape of marketing procurement be the key to mastering the new frontier in sales? We're welcoming back Jon Peppiatt today, former Chairman at BBH London, for the second of a two-part episode. We explore the intricacies of AI-enabled service delivery, plus innovative pricing models that align with both agency and client goals.…
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When a woman goes missing in Sydney, Australia in 1982, all that could be heard was the cicadas buzzing in the trees. No one was looking for her; not her friends and not police. In Part One of this two-part episode, we'll talk about the beautiful life Lynette Dawson had grown accustomed to before it was all taken from her. Instagram: @CousinsonCrim…
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Get ready to learn the 5 transformative principles that can elevate your B2B sales performance to new heights! Harry Kendlbacher, CEO & Managing Partner of Global Performance Group, has a wealth of experience and innovative strategies to enhance B2B sales, especially in unpredictable economic climates. Together in this episode, we explore the nuanc…
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Sunday, June 29, 2025, an emergency call came in alerting officials that a fire was spreading on Canfield Mountain. Within minutes, firefighters suited up and raced toward the blaze, bracing for battle against the flames. But what awaited them wasn't just a wildfire—it was an ambush. Instagram: @CousinsonCrimePodcast Email: [email protected]
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What strategies can still lead to fruitful in-person event outcomes in challenging economic times? I'm thrilled to have both Jade Howgrave-Graham and Lucy Francis from Lemon Lane join me to explore their impactful business in the B2B events industry. They tell us all about how their personal passions have uniquely shaped their professional journey,…
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When a young mother took her son out for what should have been a quick late-night trip to the grocery store, no one suspected it would be the last time they saw her. By the next morning, after hours with no word and no sign of her return, her roommates suspected something was very wrong. If you have any information about what happened to Bonnie Lee…
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What powerful strategies can help suppliers break into the lucrative public sector market? Dan Cook, Director of Public Sector for digital product consultancy Red Badger, is here to give deep insights into public sector procurement. He provides a very unique perspective, showcased by his journey from being a buyer in the public sector to navigating…
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