194: Mastering Brand Strategy for Business Growth with Guest Chaya Glatt

Imperfect Marketing

Send us a Text Message.

Imperfect Marketing with host Kendra Corman Episode 194: Mastering Brand Strategy for Business Growth
Kendra dives into the world of brand strategy with Chaya Glatt, a brand strategist, business name specialist, and copywriter renowned for her MAD brand strategy formula. Chaya, also an international speaker and the mind behind the Brand Authority training program, shares her passion for evolving high-performing businesses into iconic brands. With a no-nonsense approach to creativity, she emphasizes goal-focused, data-driven branding and marketing strategies.
Topics covered in today's conversation include:
•The essence and importance of brand strategy in achieving business goals.
•The pitfalls of "creative nonsense" and the significance of aligning marketing efforts with concrete objectives.
•Effective communication with customers to refine messaging and improve engagement.
•Building trust through evidence-based marketing and client testimonials.
•The critical role of website presentation and content in establishing credibility and connecting with potential clients.
•Continuous evaluation and evolution of marketing strategies to remain relevant and compelling.
and more.
Tune in every Tuesday and Thursday as Kendra explores the intricacies of marketing through the lens of imperfection, encouraging progress and growth.
Resources:
Visit Chaya Glatt's website for free trainings and resources on brand strategy and business growth.
You can find Chaya Glatt:
LinkedIn: https://www.linkedin.com/in/chaya-glatt-copywriter/
Additional Resources: https://chayaglatt.thrivecart.com/chaya-glatts-courses-and-guides/
You’re posting on LinkedIn. You’re commenting. You direct messaging potential clients. It’s still not working. The truth is, the way you’re currently showing up isn’t enough to get your network to book a free consultation call with you.
Not anymore.
Introducing my FREE guide: How To Leverage LinkedIn To Get Coaching Clients
In this guide, you’ll get instant access to:
> The 3-Step Framework that’ll help you convert more of your network to paying coaching clients.
> How to increase your reach and impact without asking all your friends to comment on your posts.
> The Anti-Sleaze Sales Method that’ll help you serve more clients so you can get paid to make a difference.
Click here to learn how to leverage LinkedIn to get coaching clients today >> kendracorman.com/leveragelinkedin