206: Mastering Video Content: Strategies for Engagement and Growth with Guest Atiba de Souza

Imperfect Marketing

Atiba D'Souza, known as the "content Superman," boasts decades of experience running a specialized agency, integrating his deep technical skills with a keen understanding of social media cultures and Google's algorithms. His approach to content creation is both tactical and technology-driven, aiming to achieve top Google rankings and create meaningful connections through video.

Topics Discussed:

• Importance of Video Marketing
• Impact of Video on SEO
• Building Parasocial Relationships
• The Illusion of Viral Content
• Content Strategy for Conversion

Episode Resources:

• Google's People Also Ask
• Free guides and SOPs about YouTube and videos: https://clientattractionpros.com/resources/downloads/free-youtube-guide-sops/
  

Connect with Atiba:

• Website: https://clientattractionpros.com/
• LinkedIn: https://www.linkedin.com/in/atibadesouza/
• Facebook: https://www.facebook.com/groups/traffickeys
• Tiktok: https://www.tiktok.com/@theatibadesouza
• Instagram: https://www.instagram.com/atibadesouza
• Youtube: https://www.youtube.com/channel/UCoEGC8wJj2WjotcfFU8Xudg

Join Kendra every Tuesday and Thursday for more insights into imperfect marketing strategies that drive results. Don't forget to rate and subscribe!

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