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Ep. 51 - Pivot or Quit? Kim and Tim Lewis of CurlMix Share How Pivoting Brought New Success to their Business

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Manage episode 202380524 series 1459521
Content provided by Art Steele and Art Steele | Attorney for Entrepreneurs. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Art Steele and Art Steele | Attorney for Entrepreneurs or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today's guests are my favorite business couple: Kim and Tim Lewis of Curlmix.

They launched Curlmix in 2015 to a whopping two orders. After contemplating quitting her second business, Tim convinced Kim to give it one more shot and this time around, she took no prisoners. She contacted media outlets, bloggers, including Hey Fran Hey and Natural Chica, she got coverage in Refinery 29 an Essence and when they relaunched, they sold 100 boxes on their first day!

Since then, Curlmix has done more than 350K in business, have launched the Curlmix DIY party, city tours and have been featured in BuzzFeed, Refinery29, Allure, Essence, Ebony, ABC News Chicago, Naturally Curly and more.

They launched their first pre-mix line in March 2017 and that planted the seed for the much-needed pivot they just made in their business.

In this episode, Kim and Tim get very honest about some of the mistakes they made in their business, what some of their biggest challenges are and their light bulb moment that turned their business around.

To learn more about this episode, visit www.artsteele.co/curlmix.

Let's keep in touch. Find me on Instagram, Twitter or Facebook!

  continue reading

68 episodes

Artwork
iconShare
 

Archived series ("Inactive feed" status)

When? This feed was archived on January 22, 2020 04:28 (4+ y ago). Last successful fetch was on October 26, 2019 16:18 (5y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 202380524 series 1459521
Content provided by Art Steele and Art Steele | Attorney for Entrepreneurs. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Art Steele and Art Steele | Attorney for Entrepreneurs or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today's guests are my favorite business couple: Kim and Tim Lewis of Curlmix.

They launched Curlmix in 2015 to a whopping two orders. After contemplating quitting her second business, Tim convinced Kim to give it one more shot and this time around, she took no prisoners. She contacted media outlets, bloggers, including Hey Fran Hey and Natural Chica, she got coverage in Refinery 29 an Essence and when they relaunched, they sold 100 boxes on their first day!

Since then, Curlmix has done more than 350K in business, have launched the Curlmix DIY party, city tours and have been featured in BuzzFeed, Refinery29, Allure, Essence, Ebony, ABC News Chicago, Naturally Curly and more.

They launched their first pre-mix line in March 2017 and that planted the seed for the much-needed pivot they just made in their business.

In this episode, Kim and Tim get very honest about some of the mistakes they made in their business, what some of their biggest challenges are and their light bulb moment that turned their business around.

To learn more about this episode, visit www.artsteele.co/curlmix.

Let's keep in touch. Find me on Instagram, Twitter or Facebook!

  continue reading

68 episodes

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