Ep. 57 Online Marketing with Adrian Nez
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Adrian Nez is an entrepreneur and a real estate investor who loves to share tips and insights with intention no help other entrepreneurs build their business with effective online lead generation. He believes that building your business is about using the best online marketing tools to drive the right traffic to your website, and making sure you engage with your audience in a way that will maximize conversions. He is a true expert in a field of online marketing and he was generous enough to share a ton of his knowledge with us!
Adrian Nez – Adrian@cheafres.com
Investor Carrot - www.oncarrot.com
Show Notes:
00:00 – 01:36 Introduction
01:36 – 08:08 Why should investors learn and use online marketing?
08:08 – 12:54 Choosing and sticking to marketing strategy
- The investor who is willing to pay most to acquire customer is going to be the one that is going to win.
12:54 – 17:08 Generating leads, average cost
- What are you willing to pay to generate lead?
17:08 – 25:08 Power of consistency, SEO vs. PPC
25:08 – 28:53 Platforms for online marketing
28:53 – 34:55 Converting leads when you use online marketing, website structure
- Balance user experience and SEO
34:55 – 38:42 Opt-in page, text message or call?
38:42 – 44:06 Retargeting
44:06 – 47:30 Optimization for mobile devices
47:30 – 51:54 Long-tail keywords, multiple keywords per page
51:54 – 55:15 Duplicate content
55:15 – 59:31 Ranging your website
- Importance of backlinks
59:31 – 63:02 Learn frustrating things related to your business
63:02 – 66:21 What Adrian can help you with?
66:21 – 70:23 Advices from Adrian
70:23 – 72:01 Contact information
84 episodes