It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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Episode 47: Examining Retail Media Networks with Andy Murray and Dr. Rodney Thomas
Manage episode 381819222 series 2148549
Content provided by Kantar Retail. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kantar Retail or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In episode 47 of Kantar's Retail Sound Bites, hosts Barry Thomas, senior retail thought leader, and Rachel Dalton, head of retail insights, discuss the Sam Walton College of Business' new retail media networks research study and the reports findings with Andy Murray, CEO of bigQuest, and Dr. Rodney Thomas, Director of the Undergraduate Supply Chain Management Program and an Associate Professor of Supply Chain Management in the Walton College of Business at the University of Arkansas.
Read the report here: https://walton.uark.edu/customer-centric-leadership/blog/retail-media-networks-2023.php#downloady
Have a topic you’d like us to cover? Contact us at Kantar’s Retail Sound Bites Podcast.
Barry's contact information: barry.thomas@kantar.com Barry's LinkedIn
Rachel's contact information: rachel.dalton@kantar.com Rachel's LinkedIn
100 episodes
Share
Manage episode 381819222 series 2148549
Content provided by Kantar Retail. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kantar Retail or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In episode 47 of Kantar's Retail Sound Bites, hosts Barry Thomas, senior retail thought leader, and Rachel Dalton, head of retail insights, discuss the Sam Walton College of Business' new retail media networks research study and the reports findings with Andy Murray, CEO of bigQuest, and Dr. Rodney Thomas, Director of the Undergraduate Supply Chain Management Program and an Associate Professor of Supply Chain Management in the Walton College of Business at the University of Arkansas.
Read the report here: https://walton.uark.edu/customer-centric-leadership/blog/retail-media-networks-2023.php#downloady
Have a topic you’d like us to cover? Contact us at Kantar’s Retail Sound Bites Podcast.
Barry's contact information: barry.thomas@kantar.com Barry's LinkedIn
Rachel's contact information: rachel.dalton@kantar.com Rachel's LinkedIn
100 episodes
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Similar to Kantar Retail Sound Bites
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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