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Lockwood Publishing | Avakin Life, the Metaverse, and Games as Social Media

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Manage episode 321028836 series 2039495
Content provided by ironSource and IronSource / Melissa Zeloof. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by ironSource and IronSource / Melissa Zeloof or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Oliver Kern, Chief Commercial Officer at Lockwood Publishing, who are behind the hit mobile game Avakin Life, joins Melissa Zeloof to discuss the challenges of building a “virtual world” game (how does one integrate a live music concert from a real life pop star into a mobile game?!), how they scaled their daily active users to 1.5M, the metaverse, and games as the new social media.

  continue reading

112 episodes

Artwork
iconShare
 
Manage episode 321028836 series 2039495
Content provided by ironSource and IronSource / Melissa Zeloof. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by ironSource and IronSource / Melissa Zeloof or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Oliver Kern, Chief Commercial Officer at Lockwood Publishing, who are behind the hit mobile game Avakin Life, joins Melissa Zeloof to discuss the challenges of building a “virtual world” game (how does one integrate a live music concert from a real life pop star into a mobile game?!), how they scaled their daily active users to 1.5M, the metaverse, and games as the new social media.

  continue reading

112 episodes

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