Mastering LinkedIn Basics: Key Steps for Building Your Network

LinkedIn with Louise

Episode Summary: In this episode of LinkedIn with Louise, host Louise Brogan delves into some fundamental yet often overlooked aspects of using LinkedIn for business. Aimed at B2B professionals, coaches, consultants, and anyone looking to enhance their presence on LinkedIn, Louise shares practical tips for building a robust network, managing privacy settings, and understanding profile visibility. Whether you’re new to LinkedIn or seeking to refine your strategy, this episode provides valuable insights to help you leverage LinkedIn more effectively for your business.

Key Topics Covered:

1. Building Your LinkedIn Network:

   • Importance of reaching 500+ connections.
   • How the display of connection numbers changes after reaching 500.
   • Examples of profiles showing connection and follower counts.

2. Profile Viewing Options:

   • Navigating LinkedIn’s settings to adjust profile viewing options.
   • Differences between anonymous and non-anonymous profile views.
   • How these settings impact your visibility when viewing other profiles.

3. Managing Email Visibility:

   • Adjusting settings to control who can see or download your email address.
   • Different visibility options: only me, first-degree connections, first and second-degree connections, anyone on LinkedIn.
   • Ensuring your email is not included in data exports.

4. Clarifying Anonymous Mode Misconceptions:

   • Explaining that commenting on posts remains visible even if your profile viewing option is set to anonymous.
   • The distinction between anonymous profile views and visible interactions.

Practical Steps:

• How to navigate LinkedIn’s settings and privacy options.
• Simple steps to increase your network size.
• Tips for making your profile more professional and approachable.

Offer:

• Invitation to reach out for personalized LinkedIn training sessions at www.louisebrogan.com/linkedinvip
• Options available for one-on-one or team training to enhance your LinkedIn skills - book a call to discuss at www.louisebrogan.com/inquiry

Additional Resources:

• Video tutorial on email visibility settings: https://youtu.be/KOElmiKRx4Q
• Connect with Louise for tailored LinkedIn training sessions.