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Mastering Pricing Objections: 3 Simple Steps to Overcome Resistance

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Manage episode 424231481 series 3390105
Content provided by Janene Liston. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Janene Liston or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Are you mastering pricing objections? Have you ever felt your confidence waver when a customer challenges your pricing?
Join us in this episode as we tackle one of the biggest challenges in pricing: handling objections. We'll explore 3 effective techniques to help you overcome the resistance you feel and turn objections into opportunities for deeper engagement and successful sales.
Discover how to stay calm and composed when faced with objections. I share 3 tips that will help you maintain a positive demeanor to respond thoughtfully instead of defensively. You'll learn about how something as simple as a breathe or a smile can turn such interactions positive and support you in staying focused and engaged throughout.
We’ll also delve into the power of curiosity. Find out how asking the right questions can reveal the true reasons behind objections like "That's too expensive." This approach not only keeps the conversation going but also provides valuable insights into what your customers really need.
Preparation is key, and we'll discuss how reflecting on past interactions and having a repertoire of thoughtful responses can make all the difference. Get tips on how to prepare in advance for challenging conversations and learn about my handy Objections Handling Guide available for download on our website.
Mastering pricing objections doesn’t have to be daunting. By joining this discussion, you'll gain practical strategies to turn objections into opportunities and navigate sales conversations with confidence. Tune in and enhance your sales techniques with us.
What to Listen out for:

  • 00:56 Understanding the Fear of Pricing Discussions
  • 03:04 Step 1: Take a moment before responding
  • 04:22 Step 2: Get curious
  • 07:24 Step 3: Prepare in advance
  • 10:25 Resources and final thoughts

Episode Links:
Handling Pricing Objections Guide: https://thepricinglady.com/pricing-objections-guide/
Check out my Video Series and Checklist on what to do when your customer says, "That's too expensive!" for more ideas on this important topic.

Don't go yet. If you're enjoying the show please rate and review. It helps us spread the word to more people and ultimately get more small businesses on the path to sustainable profitability and business success. Thanks for Listening.
*********
Reach Out, Connect or Book a Call with Janene
Get started improving your business.
Sometimes it’s difficult to know where to begin. I suggest you Download the the self assessment Pricing Scorecard (www.thepricinglady.com/pricing-scorecard). Get a view of what’s working and what’s not working when it comes to pricing in your business. Figure out where to start making improvements.
Get in touch with Janene. If you’ve got a question that needs answering, a challenge you’re facing or you have suggestions for future topics or guests, let me know. Contact Janene (https://thepricinglady.com/contact/)
Transform your business and life. My business is about helping you build a better business. One that’s profitable and where you can confidently charge for the value you deliver. Let’s see how we can work together.

  continue reading

77 episodes

Artwork
iconShare
 
Manage episode 424231481 series 3390105
Content provided by Janene Liston. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Janene Liston or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Are you mastering pricing objections? Have you ever felt your confidence waver when a customer challenges your pricing?
Join us in this episode as we tackle one of the biggest challenges in pricing: handling objections. We'll explore 3 effective techniques to help you overcome the resistance you feel and turn objections into opportunities for deeper engagement and successful sales.
Discover how to stay calm and composed when faced with objections. I share 3 tips that will help you maintain a positive demeanor to respond thoughtfully instead of defensively. You'll learn about how something as simple as a breathe or a smile can turn such interactions positive and support you in staying focused and engaged throughout.
We’ll also delve into the power of curiosity. Find out how asking the right questions can reveal the true reasons behind objections like "That's too expensive." This approach not only keeps the conversation going but also provides valuable insights into what your customers really need.
Preparation is key, and we'll discuss how reflecting on past interactions and having a repertoire of thoughtful responses can make all the difference. Get tips on how to prepare in advance for challenging conversations and learn about my handy Objections Handling Guide available for download on our website.
Mastering pricing objections doesn’t have to be daunting. By joining this discussion, you'll gain practical strategies to turn objections into opportunities and navigate sales conversations with confidence. Tune in and enhance your sales techniques with us.
What to Listen out for:

  • 00:56 Understanding the Fear of Pricing Discussions
  • 03:04 Step 1: Take a moment before responding
  • 04:22 Step 2: Get curious
  • 07:24 Step 3: Prepare in advance
  • 10:25 Resources and final thoughts

Episode Links:
Handling Pricing Objections Guide: https://thepricinglady.com/pricing-objections-guide/
Check out my Video Series and Checklist on what to do when your customer says, "That's too expensive!" for more ideas on this important topic.

Don't go yet. If you're enjoying the show please rate and review. It helps us spread the word to more people and ultimately get more small businesses on the path to sustainable profitability and business success. Thanks for Listening.
*********
Reach Out, Connect or Book a Call with Janene
Get started improving your business.
Sometimes it’s difficult to know where to begin. I suggest you Download the the self assessment Pricing Scorecard (www.thepricinglady.com/pricing-scorecard). Get a view of what’s working and what’s not working when it comes to pricing in your business. Figure out where to start making improvements.
Get in touch with Janene. If you’ve got a question that needs answering, a challenge you’re facing or you have suggestions for future topics or guests, let me know. Contact Janene (https://thepricinglady.com/contact/)
Transform your business and life. My business is about helping you build a better business. One that’s profitable and where you can confidently charge for the value you deliver. Let’s see how we can work together.

  continue reading

77 episodes

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