))
Storytelling and the Science of Cool (Part 1) w/ Troy Campbell
Manage episode 352730742 series 3272603
Content provided by David Millay. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David Millay or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In the first of this two-part episode with Dr. Troy Campbell, we’re breaking down the principles behind storytelling and what makes something “cool.” Campbell is the Chief Scientist at On Your Feet and his research and career has centered around the intersection of scientific minds and artistic hearts and how to create and capture original and powerful ideas and make amazing things. Part one hits on why Nike ads are simple to make and how brands like Disney borrow stories.
-----
3:52 Troy’s Career Thesis: “Scientific Mind & Artistic Heart”
6:11 Marvel Isn’t Appealing to Everyone
10:19 Egocentrism
14:04 Nike Ads are Simple to Make
16:58 Borrowing Stories From Others
22:50 Multi-Narrative Storytelling
25:46 Defining Your Story to Tell Multi-Narrative Stories
31:20 The Destiny Narrative
-----
To learn more about Troy’s research on the intersection of Scientific Mind, Artistic Heart, check out:
Connect with Host, David Millay:
Connect w/ David Millay on LINKEDIN: https://www.linkedin.com/in/davidmillay/
Follow David on INSTAGRAM: https://www.instagram.com/david.millay/
Follow David Millay on TWITTER: https://twitter.com/DavidMillay
139 episodes
Share
