Why You Keep Undercharging as a Web Designer and How to Stop

Making Website Magic

As women especially, we need to talk about why we are undercharging for our services and start focusing on what is attainable once you shift your perspective. That’s why episode 6 of MAKING WEBSITE MAGIC is about why you keep undercharging as a web designer and how to stop!

Apply today to join the waitlist for the Making Website Magic School of Business. Are you consistently booking dream clients, or are you saying “yes” to anyone because so few opportunities are coming your way? Believe it or not, you CAN have a thriving web design & dev business where you consistently work with aligned clients who actually pay you well.

In this episode of Making Website Magic, Sam & Karyn are sharing the importance of pricing your services to reflect a more realistic value of what you offer and actionable steps you can take right now to overcome the mindset of selling yourself short.

Here are just a few of the things we discuss during this episode:

• Why we as creatives undercharge in the first place and how societal structures and pay gaps have influenced our perception of value.
• Charging for the value you’re providing rather than charging for your perceived personal worth
• Positioning yourself as an expert in order to attract the clients that are willing to pay you the prices your services are actually worth.
• Surrounding yourself with like-minded professionals that set an example of what can be done and following their lead to attain it yourself.

The value is not in the deliverable, it is about the result you are providing to your clients when they decide to work with you. Be sure to tune in to all the episodes to receive empowerment to step boldly into your web design business and to hear even more about the points outlined above.

Thank you for listening!

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