Episode 56: Building a Thriving Family Business with Emotional Intelligence (Guests: The Michio Family)

Manufacturing eCommerce Success

Are you ready to build a thriving family business with less family drama?
If so, join us for this MFG eCommerce Success show as we dive into the essential aspects of growing a family business with three family members at the helm. We’ll explore how emotional intelligence can reduce conflicts and enhance business success.
Our guest, Greg Mischio, Founder and CEO of Winbound, brings a wealth of experience in digital marketing for manufacturers. With a strategy focused on creating a "digital twin" of sales teams, Greg helps manufacturers transition to a digital-first approach, which is crucial as Gartner predicts that 80% of sales interactions will be digital by 2025.
Sharon Mischio, a PCI Certified Parent Coach® and Certified Teacher, will share her insights on maintaining family harmony and leveraging emotional intelligence in business. With over 30 years of experience in child development and family coaching, Sharon’s expertise ensures the family business remains grounded and successful.
Samuel Mischio, Customer Success Manager at Winbound, completes the trio. Sam's role involves executing the Digital Twin sales strategy, ensuring continuous improvement and client satisfaction.
Winbound specializes in helping small marketing teams in manufacturing and industrial sectors. Their tailored content marketing strategies have resulted in significant traffic and lead increases for clients.
Don’t miss this opportunity to learn how emotional intelligence can transform your family business.
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- eCommerce Checklist https://b2btail.com/ecommerce-checklist/
- Manufacturing Website Call-To-Action Strategies That Work https://b2btail.com/call-to-action/
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Chapters

1. Episode 56: Building a Thriving Family Business with Emotional Intelligence (Guests: The Michio Family) (00:00:00)

2. Family Business and Emotional Intelligence (00:00:33)

3. Entrepreneurial Father's Emotional Growth (00:12:55)

4. Inspiration and Sacrifice in Entrepreneurship (00:24:49)

5. Parenting and Professional Partnership (00:28:54)

6. Navigating Emotional Intelligence in Business (00:39:19)

7. Building a Thriving Family Business (00:46:01)

8. Professional Relationships and Networking (00:54:34)