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#28: Lessons from The 12 Powers of a Marketing Leader w/ Thomas Barta
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Today’s guest is Thomas Barta, world-renowned leadership researcher and consultant and co-author of the book The 12 Powers of a Marketing Leader.
In this one we cover topics like why marketing leaders rarely ascend to the CEO role, how to discover what it is inside you that can make you a leader, and how marketing leaders should build their teams.
Check out Thomas’s blog here.
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