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FTC Updates Guidelines for Influencer & UGC Content with Robert Freund
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In this episode of the Marketing Mindset podcast, we bring you exclusive insights into the latest changes in FTC guidelines for influencer and user-generated content (UGC) with our special guest, Robert Freund.
As a leading expert in marketing compliance and legal affairs for eCommerce and digital marketing, Robert delves into the recent updates and requirements set forth by the Federal Trade Commission (FTC) to ensure transparency and authenticity in influencer marketing campaigns and UGC promotions.
Join us to discover the essential do's and don'ts for marketers and influencers and how these updated guidelines may impact your business.
Whether you're a brand seeking to collaborate with influencers or an influencer looking to enhance your content strategy, this episode provides valuable guidance to navigate the evolving landscape of influencer marketing while building trust with your audience.
Tune in now to stay up-to-date with the latest FTC guidelines and elevate your influencer and UGC marketing campaigns to new heights of authenticity and compliance.
Connect with Robert on X - https://twitter.com/RobertFreundLaw
Visit Robert's website - http://www.robertfreundlaw.com
Connect with Colby on LinkedIn: https://www.linkedin.com/in/colby-flood/
Learn about our marketing agency: https://www.brighterclick.com/
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