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Utilizing Influencers & Ambassadors to Build a 7-figure CBD eComm Brand with Daniel Huerter
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In this episode of the Marketing Mindset podcast, we are thrilled to have Daniel Huerter, the founder of a highly successful 7-figure CBD eCommerce brand, Pure Spectrum, as our special guest. Join us as we delve into Daniel's entrepreneurial journey and discover how he leveraged influencers and ambassadors to propel his brand to new heights.
One of the most powerful marketing strategies today is collaborating with influencers and ambassadors. Daniel gives us invaluable insights into how he identified and partnered with influencers who perfectly align with his brand's values and mission, as well as the pivots he made along the way.
Additionally, we explore the legal barriers that come with marketing CBD products. Daniel shares his experiences and challenges, offering practical advice to navigate the complex regulatory landscape in the CBD industry.
Lastly, we delve into the exciting opportunities and challenges brands face when it comes to improving subscription lifetimes. Daniel shares his experiences with subscription models and talks through strategies to enhance customer retention and lifetime value.
Whether you're a budding entrepreneur, an eCommerce brand owner, or a marketer in the space, this episode is packed with valuable knowledge to take your brand to the next level through influencer marketing and beyond.
Tune in now to gain exclusive insights from Daniel Huerter and discover the power of influencers and ambassadors in building a successful 7-figure CBD eCommerce brand.
Visit Pure Spectrum: https://purespectrumcbd.com/
Connect with Dan: https://www.linkedin.com/in/dan-huerter/
Connect with Colby on LinkedIn: https://www.linkedin.com/in/colby-flood/
Learn about our marketing agency: https://www.brighterclick.com/
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