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BTB: Building Purpose-Driven Marketing Strategies (w/ Andi Graham, Big Sea)

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Manage episode 419827289 series 1848080
Content provided by Metrics & Chill. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Metrics & Chill or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

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In this episode of "Metrics & Chill," host Pete Caputa, CEO of Databox, chats with Andi Graham, CEO and Founder of Big Sea, about scaling a marketing agency and success in the purpose-driven space. Find out:

  • How Andi transformed Big Sea from a local web design agency to a specialized marketing company for nonprofits, healthcare, and human services
  • Lead generation tactics, including a unique grant program for nonprofits and robust email marketing
  • The importance of metrics and benchmarking for data-driven growth, alongside effective content strategies like SEO and landing pages
  continue reading

179 episodes

Artwork
iconShare
 
Manage episode 419827289 series 1848080
Content provided by Metrics & Chill. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Metrics & Chill or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Links


In this episode of "Metrics & Chill," host Pete Caputa, CEO of Databox, chats with Andi Graham, CEO and Founder of Big Sea, about scaling a marketing agency and success in the purpose-driven space. Find out:

  • How Andi transformed Big Sea from a local web design agency to a specialized marketing company for nonprofits, healthcare, and human services
  • Lead generation tactics, including a unique grant program for nonprofits and robust email marketing
  • The importance of metrics and benchmarking for data-driven growth, alongside effective content strategies like SEO and landing pages
  continue reading

179 episodes

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