The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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BTB: Mastering Data-Driven Legal Marketing Success (w/ Guy Alvarez, Good2BSocial)
MP3•Episode home
Manage episode 417351233 series 1848080
Content provided by Metrics & Chill. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Metrics & Chill or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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- Try Benchmarks Explorer
- Learn More About Databox
- Subscribe to our newsletter for episode summaries, benchmark data, and more
In this episode, Guy Alvarez, founder of Good2bSocial, shares his journey from lawyer to marketing expert and dives into successful digital marketing strategies for law firms. You'll learn:
- How Guy built a thriving digital marketing agency specifically for the legal sector
- Content marketing strategies to improve client engagement and website traffic
- How to integrate and analyze marketing data for law firms using real-time analytics dashboards and tools like Databox
180 episodes
MP3•Episode home
Manage episode 417351233 series 1848080
Content provided by Metrics & Chill. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Metrics & Chill or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Links
- Try Benchmarks Explorer
- Learn More About Databox
- Subscribe to our newsletter for episode summaries, benchmark data, and more
In this episode, Guy Alvarez, founder of Good2bSocial, shares his journey from lawyer to marketing expert and dives into successful digital marketing strategies for law firms. You'll learn:
- How Guy built a thriving digital marketing agency specifically for the legal sector
- Content marketing strategies to improve client engagement and website traffic
- How to integrate and analyze marketing data for law firms using real-time analytics dashboards and tools like Databox
180 episodes
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