#42: "Beyond Comfort: The Unfiltered Ad Experiment"

Natural Born Leaders

Welcome to another episode of the Natural Born Leader Podcast! In today's intimate diary entry, I'm peeling back the layers of my business strategy. This quarter, it's all about focusing on product and people. But here's the twist – I'm tackling something that's challenged my confidence: splurging on advertising.

For someone consistently raking in multiple six figures monthly, it's surprising that I've never dared to spend beyond 19 or 20 grand a month on ads. Crazy, right? Well, this quarter, I'm breaking that pattern. I'm committing to spending the entire 40k we invested in ads last quarter, but this time, I'm doing it in just one month.

Join me on this audacious journey as I evaluate the impact and outcomes of this bold move. It's a 60-90 day experiment, and you're getting a front-row seat to witness the results. I'll be sharing insights on sustainable strategies, the challenges of self-liquidating funnels, and the importance of keeping my team lean.

Funny enough, I'm comfortable splurging on life's pleasures – luxurious beds, extravagant travels, and more. But when it comes to ads, the heartbeat of attention, I've been a bit hesitant. It's time to change that narrative, to step out of my comfort zone, and share this genuine transformation with you.

So, stay tuned and catch up with me when I've spent that 40k on ads. I'm baring it all – the highs, the lows, and the honest realization that even successful entrepreneurs can be a bit timid at times. Thanks for tuning in. Take care. Bye-bye!
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