E099: The 10 Year Overnight Success With David Segal OPERATORS podcast

1:29:17

In this episode of the Operators Podcast, the discussion revolves around the critical role of product in brand strategy and the importance of understanding consumer behavior in product development. The conversation highlights the shift from commodity to brand focus in various industries, emphasizing the need for remarkable products that stand out in a crowded market. Additionally, the use of data insights for product development and the evolving landscape of brand building in the face of AI advancements are explored. 00:00 The Importance of Product in Brand Strategy 09:59 Understanding Consumer Behavior and Product Development 15:06 The Shift from Commodity to Brand Focus 20:02 Leveraging Data for Product Insights 25:12 The Role of Remarkable Products in Brand Building 44:46 The Essence of Remarkable Products 51:50 Brand Identity and Consumer Connection 57:22 The Journey of Product Development 01:01:18 Building a Company as a Product 01:11:28 Navigating Market Expectations and Innovations 01:20:53 The Future of Consumer Brands and Inclusivity Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://saras-analytics.typeform.com/to/T8jpuAEb?utm_source=9operator_lp&utm_medium=find_out_more Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/…

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Bonus Episode: 9 Operators X Meta Summit 56:52

8 days ago56:52

56:52

Disclaimer: Meta participated as a guest on this podcast episode, However, Meta does not endorse or sponsor this podcast, its content, or any of its commercial partners or sponsors. Any views expressed are those of the individual participants and do not represent the views of Meta. In this conversation, the hosts have a conversation with Yoni at the Meta Summit about Meta's advertising strategies, the shift towards incrementality in measuring ad performance, and the role of AI in enhancing ad effectiveness. The discussion also touches on the balance between creative volume and quality, and the future of interactive ads powered by AI. 00:00 Introduction to Meta's Advertising Strategy 02:53 Profitability as a North Star for Brands 05:48 The Shift to Incrementality in Advertising 09:05 AI Innovations in Meta's Ad Platform 11:57 Creative Volume vs. Quality in Advertising 14:47 The Future of Interactive Ads with AI 27:32 The Future of Advertising and Customer Service 30:48 AI Innovations in Advertising 33:34 Incrementality and Customer Acquisition Strategies 36:41 Empowering Small Businesses with Advertising Tools 39:33 Top of Funnel Strategies and Incrementality 42:55 The Evolving Role of Media Buyers 49:10 Feedback and Collaboration with Meta Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/…

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E116: AI Is Rewriting Our Playbook 1:27:53

11 days ago1:27:53

1:27:53

In this episode of the Operators Podcast, the hosts discuss the current challenges in the e-commerce landscape, emphasizing the importance of adaptability and efficiency in operations. They explore the role of AI in transforming business practices and enhancing productivity. The conversation also touches on headcount management, the dynamics of employment, and the significance of performance in a rapidly changing market. Finally, they share insights on sales strategies and market trends, highlighting the need for continuous improvement and innovation. 00:00 Introduction 02:50 Embracing AI in Business Operations 06:05 The Importance of Adaptability and Headcount Management 08:53 Transforming Business's with AI 11:50 The Dynamics of Employment and Performance 15:04 Sales Strategies and Market Trends 28:58 The Importance of Promotion in Business 33:37 Sales Strategies and Revenue Insights 39:44 Navigating Economic Uncertainty 45:31 Leadership Challenges and Growth 51:09 Building Resilience in Business 58:19 Navigating Sales Tax Complexity 01:01:13 The Burden of Compliance and Audits 01:04:25 The Cost of Mistakes in Sales Tax 01:07:14 Data Management and Its Importance 01:12:57 The Future of Sales Tax and Business Operations 01:16:54 The Role of Technology in Sales Tax Compliance 01:20:45 The Impact of Sales Tax on Business Valuation Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://saras-analytics.typeform.com/to/T8jpuAEb?utm_source=9operator_lp&utm_medium=find_out_more Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/…

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E115: Opportunities in India with Ronnie Teja. 1:19:12

18 days ago1:19:12

1:19:12

In this episode of the Operators Podcast, the hosts discuss the current economic challenges facing e-commerce brands, the importance of personal discipline, and the complexities of the Indian market. They are joined by Ronnie Teja to explore the growth potential in India, the unique challenges of manufacturing there, and the cultural nuances that influence consumer behavior. The conversation highlights the opportunities in supplements and generic drugs, as well as the future of manufacturing in India, positioning it as a potential economic powerhouse. They explore the challenges of entering new markets, the integration of AI in data management, and the significance of brevity in communication to enhance productivity. 00:00 Introduction 01:59 Personal Transformation and Discipline 04:45 The Indian Market Landscape 10:06 Understanding India's Economic Growth 15:04 Opportunities and Challenges in Indian Manufacturing 19:46 Cultural Nuances and Consumer Behavior in India 25:13 The Future of Manufacturing in India 39:06 International Expansion and Distribution Models 43:14 Data Management and AI Integration 47:04 Challenges of International Markets 51:39 The Importance of Brevity in Communication 01:01:08 Navigating Business Challenges and Market Dynamics Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Connect with Ronnie: https://x.com/roaringronny?lang=en https://trulyoffice.com/ Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://saras-analytics.typeform.com/to/T8jpuAEb?utm_source=9operator_lp&utm_medium=find_out_more Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/…

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E114: Sean's Back in the Green + Market Insights, Future Commerce Tech, Dynamic Budgeting & More 1:25:25

25 days ago1:25:25

1:25:25

In this episode of the Operators Podcast, the hosts discuss various themes surrounding market insights, personal trading experiences, and the current economic climate affecting e-commerce brands. They delve into data-driven marketing strategies, particularly focusing on the innovative view-through attribution methods being implemented by Northbeam. The conversation emphasizes the importance of key performance indicators (KPIs) in business decision-making and the need for dynamic budgeting and forecasting in an ever-changing market landscape. 00:00 Introduction 06:17 Navigating the Economic Climate for E-commerce Brands 08:04 Data-Driven Marketing Strategies with Northbeam 18:50 Understanding View-Through Attribution in Advertising 30:08 The Importance of Key Performance Indicators (KPIs) in Business 39:35 Dynamic Budgeting and Forecasting in Business 46:44 Understanding Tariffs and Their Impact 51:54 Market Valuations and Economic Insights 53:51 Government Spending and Economic Sustainability 01:00:21 Taxation and Incentives in the Economy 01:12:33 The Role of Government and Trust in Commerce 01:21:42 The Future of Driving and Technology's Impact Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://saras-analytics.typeform.com/to/T8jpuAEb?utm_source=9operator_lp&utm_medium=find_out_more Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/…

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E113: £500M Exit. Behind The Curtain With Petfolk Founder Mike Wystrach. 1:37:28

5 weeks ago1:37:28

1:37:28

In this episode of the Operators Podcast, Mike shares his journey from founding Freshly, a meal delivery service sold to Nestle, to his current ventures in the veterinary space and venture capital. He discusses the challenges of the current economic climate for e-commerce brands, the naivety required for founders to disrupt markets, and the importance of operational efficiency. Mike also emphasizes the need for discipline in capital deployment and the complexities of strategic partnerships, particularly his experience with Nestle. The discussion also touches on the integration of AI in consumer businesses and the evolving landscape of the food industry, advocating for a balanced approach to health and safety regulations. 00:00 Introduction 03:08 Mike's Journey: From Freshly to Veterinary Ventures 06:04 The Naivety of Founders and Market Disruption 11:43 The Challenges of Consumer Investing 15:56 The Importance of Discipline in Capital Deployment 21:16 Strategic Partnerships: The Nestle Experience 38:07 Understanding Consumer Investment and Exit Strategies 43:48 The Importance of Realistic Outcomes in Entrepreneurship 49:07 Future Trends in Consumer and AI Integration 56:34 Navigating the Food Industry and Consumer Behavior 01:00:25 Building a Successful Veterinary Business 01:06:57 Investment Strategies and Fund Management 01:12:42 Understanding Wealth and Happiness 01:27:10 The Duality of Building Value and Understanding Life Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://saras-analytics.typeform.com/to/T8jpuAEb?utm_source=9operator_lp&utm_medium=find_out_more Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/…

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E112: How US Trade Policy Could Shape The Future Of Our Brands 1:47:35

6 weeks ago1:47:35

1:47:35

In this episode, the hosts discuss the complexities of global trade, the significance of modern ERP systems for businesses, and the emotional challenges faced by entrepreneurs during business exits. The conversation highlights the current tariff landscape and the opportunities that arise amidst supply chain disruptions, emphasizing the need for effective negotiation and understanding of retailer dynamics. The conversation delves into the complexities of manufacturing, highlighting the challenges of maintaining efficiency and profitability in production. As supply chain disruptions become more prevalent, the speakers explore the opportunities that arise from volatility in the market, encouraging listeners to adapt and innovate in response to changing dynamics. 00:00 Introduction 06:21 The Emotional Impact of Exiting a Business 10:52 Financial Strategies for Business Owners 17:03 Understanding Capital Calls 21:33 Current Tariff Landscape and Its Implications 29:43 Opportunities Amidst Supply Chain Disruptions 35:48 The Challenges of Manufacturing Efficiency 42:04 Navigating Supply Chain Complexities 50:01 The Nuances of U.S.-China Relations 01:11:36 The Antagonistic Nature of Global Trade 01:17:36 Ethics and Trade Regulations 01:20:27 The Spectrum of Free Trade 01:25:50 Competition in Global Markets 01:32:55 The Canadian Perspective on US Trade 01:35:44 Navigating Supply Chain Disruptions 01:41:58 The Future of Supply Chain Management 01:45:15 Opportunities Amidst Volatility Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://saras-analytics.typeform.com/to/T8jpuAEb?utm_source=9operator_lp&utm_medium=find_out_more Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/…

1
E111: Borrelli and Panzer Talk Tariffs. 47:59

6 weeks ago47:59

47:59

In this conversation, Jason sits down with Stephen Borrelli to discuss the current economic climate affecting e-commerce brands, the implications of tariffs, and insights from Jason's recent trip to China. They explore the challenges of manufacturing, the evolution of quality in production, and the formidable industrial power of China. The discussion highlights the urgency for businesses to adapt and the potential consequences of ongoing tariff policies. 02:47 Navigating the Economic Climate 06:07 The Impact of Tariffs on E-commerce 08:57 Insights from a Trip to China 15:10 The Evolution of Manufacturing and Quality 18:03 China's Industrial Power and Global Positioning 28:04 Cultural Insights: Navigating Business in China 30:59 Negotiation Strategies: Building Long-Term Partnerships 33:22 Crisis Management: Strategies for E-commerce Brands 35:50 Maintaining Strong Partnerships in Manufacturing 43:32 Resilience in Business: Embracing Challenges 46:53 Optimism for the Future: Building Great Brands Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://saras-analytics.typeform.com/to/T8jpuAEb?utm_source=9operator_lp&utm_medium=find_out_more Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/…

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E110: Good Businesses Are Bought, Not Sold. 1:18:19

7 weeks ago1:18:19

1:18:19

In this episode, the hosts discuss various challenges and strategies in the e-commerce landscape, focusing on economic factors such as tariffs, consumer sentiment, and advertising strategies. They explore the importance of inventory management, the impact of competition on margins, and the role of AI in enhancing business operations. Additionally, they delve into customer insights, sustainability in product design, and the intricacies of business acquisitions, emphasizing the need for problem-solving and timing in achieving success. The Operators are later joined by Freddy Ward, Co-Founder of Wild, who discusses the journey of his company, focusing on sustainability, market expansion, and the challenges of navigating the DTC landscape. He emphasizes the importance of taking risks, pragmatic valuations, and building strategic relationships for successful acquisitions. 00:00 Introduction 03:08 Navigating Economic Challenges and Tariffs 06:01 Consumer Sentiment and Spending Trends 12:09 Inventory Management and Demand Planning 15:03 The Impact of Competition on Margins 18:14 The Role of AI in Business Operations 23:59 Sustainability in Product Design 29:49 Building a Sustainable Brand 39:02 Embracing Sustainability and Market Expansion 42:45 Navigating the DTC Landscape and Omnichannel Strategy 46:34 Building Strategic Relationships for Acquisition 51:57 Understanding Market Dynamics and Transaction Sizes 55:19 Team Growth and Company Culture 01:01:39 Leveraging European Market Insights 01:05:30 The Role of SMS in Revenue Growth 01:07:29 Restructuring for Success in a Challenging Market 01:10:24 Consumer Behavior and Product Design Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://saras-analytics.typeform.com/to/T8jpuAEb?utm_source=9operator_lp&utm_medium=find_out_more Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/…

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E109: Will Sold 100 Million Protein Bars 1:36:14

8 weeks ago1:36:14

1:36:14

In this episode the Operators interview Will Nitze, the founder of IQ Bar, a rapidly growing nutrition bar company. They discuss Will's journey from the software industry to launching IQ Bar, the challenges of introducing a consumable product, and the impact of market dynamics such as cocoa prices on business operations. The conversation also delves into the current state of the CPG industry, investment trends, and the role of crowdfunding in startup success. Will shares insights on building a profitable business in a competitive landscape and the importance of survival in the ever-evolving food and beverage market. 00:00 Introduction 02:52 The Growth of IQ Bar and Market Strategy 05:50 Challenges in Launching a Consumable Product 09:05 The Impact of Cocoa Prices on Business 11:55 Navigating the E-commerce Landscape 17:52 The Role of Crowdfunding in Startups 21:12 Building a Profitable Business in CPG 24:00 The Future of Food and Beverage Industry 41:14 The Challenges of E-Commerce and Brand Adaptation 45:51 Navigating Supply Chain and Ingredient Sourcing 50:45 Building a Brand: From Kickstarter to Retail Success 55:51 The Importance of Trend Adaptation in Business 01:00:11 The Risks and Rewards of Entering Mass Retail 01:07:52 The Long Game: Strategies for Retail Success 01:12:46 Maintaining a Long-Term Perspective in Business Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Dr James Richardson's LinkedIn:https://www.linkedin.com/in/premiumgrowthsolutions/ Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://saras-analytics.typeform.com/to/T8jpuAEb?utm_source=9operator_lp&utm_medium=find_out_more Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/…

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E108: The SMS Kingpin 1:24:49

8 weeks ago1:24:49

1:24:49

In this episode, Sean and Jason speak with Alex Beller from Postscript, discussing the evolution of SMS marketing, the competitive landscape, and the future of messaging technology. They explore the challenges and opportunities in the e-commerce space, particularly focusing on the role of AI and the importance of effective communication strategies as Postscript scales its operations. 00:00 Introduction 10:06 The Evolution of SMS Marketing 19:51 Navigating the Competitive Landscape 29:49 The Future of SMS and RCS Technology 39:55 Managing Growth and Communication in a Scaling Business 41:46 Navigating Asynchronous Communication 48:50 Effective Communication Strategies in Remote Teams 55:21 Hiring Challenges and Strategic Growth 01:00:10 Building a Sustainable SaaS Business 01:06:24 Leveraging AI for Marketing Efficiency 01:18:06 Advocating for E-commerce: The EIA Initiative Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://saras-analytics.typeform.com/to/T8jpuAEb?utm_source=9operator_lp&utm_medium=find_out_more Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/…

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E107: Tips for Impending Doom 1:19:24

9 weeks ago1:19:24

1:19:24

In this episode of the Operators Podcast, the hosts discuss the challenges of navigating chaos and uncertainty in the current economic climate. They explore strategies for managing inventory, cutting costs, and adapting to market changes while emphasizing the importance of personal growth during difficult times. The conversation highlights the need for leaders to make informed decisions amidst unpredictability and to focus on resilience and adaptability. 00:00 Introduction 02:04 The Economic Landscape and Its Challenges 07:24 Strategies for Managing Inventory and Costs 21:25 Adapting to Market Changes and Consumer Behavior 35:00 Personal Growth Through Adversity 39:52 Cost-Cutting Strategies in Business 41:18 The Importance of Early and Decisive Cuts 42:12 Negotiating with Vendors and Creditors 43:38 Evaluating Software and Operational Costs 46:54 Identifying and Reducing Organizational Bloat 49:31 The Balance Between Cuts and Growth 53:50 The Cost of Complexity in Business 56:30 Embracing Change and Growth Opportunities 58:52 Recognizing Market Trends and Risks 01:04:33 Leveraging Debt and Negotiation Tactics 01:06:42 Streamlining Processes for Efficiency 01:11:25 Identifying Vestigial Processes in Organizations Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://saras-analytics.typeform.com/to/T8jpuAEb?utm_source=9operator_lp&utm_medium=find_out_more Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/…

1
E106: The Tariffs Emergency Episode 1:37:43

10 weeks ago1:37:43

1:37:43

In this episode of the Operators Podcast, the hosts dive deep into the current chaos surrounding tariffs and their implications on the economy. They discuss the macro and microeconomic factors at play, the psychological aspects of market predictions, and the complexities of global supply chains. The conversation highlights the uncertainty in the market and the potential long-term impacts of current policies, especially in relation to consumer discretionary sectors and technological advancements. 00:00 Introduction 03:08 The Current Economic Climate and Tariff Chaos 05:56 Macro Economic Factors Influencing Tariffs 09:14 The Impact of Tariffs on Consumer Discretionary 14:53 The Complexity of Global Supply Chains 18:13 The Role of Technology in Economic Change 32:40 Understanding Second and Third Order Effects 38:00 Consumer Spending Trends and Historical Context 43:11 Competitive Positioning and Pricing Strategies 48:48 The Role of Manufacturing and Geopolitical Risks 01:05:48 Understanding Tariffs and Compliance 01:11:00 Navigating Cost Structures and Operational Efficiency 01:19:20 Manufacturing in the U.S.: Challenges and Opportunities 01:25:02 Analyzing the Super Bowl Ad Impact 01:35:09 The Importance of Data-Driven Decisions Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/…

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E105: How to Define Your Customer Profiles with Sarah Levinger 1:05:25

11 weeks ago1:05:25

1:05:25

00:00 Introduction 02:55 Understanding Customer Avatars and Personas 06:02 Defining Customer Profiles and Their Importance 08:53 The Role of Customer Names in Marketing 12:09 Discovering Customer Avatars Through Observation 15:00 The Complexity of Customer Archetypes 18:08 Balancing Brand and Growth Marketing 20:57 Identifying Customer Identities 23:49 Leveraging Subconscious Data for Marketing 33:11 Innovative Survey Techniques 38:13 Understanding Customer Bias 44:02 The Importance of Identity in Marketing 49:16 Emotional Triggers in Consumer Behavior 55:20 Cultural Influence on Consumer Choices 01:00:43 The Role of Reach in Shaping Markets Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/…

1
Highbeam x Operators 26:27

11 weeks ago26:27

26:27

In this conversation, Samir, CEO of HighBeam, joins the Operators to discuss the challenges faced by consumer brands in managing cash flow and profitability. They explore the unique financial solutions offered by HighBeam, emphasizing the importance of reliable banking partners and the role of automation and AI in financial management. The discussion highlights the specific needs of consumer brands and how HighBeam aims to address these through tailored banking solutions and strategic partnerships. 00:00 Introduction to HighBeam and Branch Furniture 05:51 The Importance of Reliable Banking Partners 09:12 HighBeam's Unique Financial Solutions 11:50 Automating Cash Management and Treasury Functions 15:07 The Role of AI in Financial Management 17:54 Target Audience and Business Model of HighBeam Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Finance Operators Podcast here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/…

OPERATORS

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E104: Operators Assemble 1:47:05

12 weeks ago1:47:05

1:47:05

00:00 Introduction 03:04 Exploring the Current Landscape of Exits 12:42 Market Dynamics and Acquisition Trends 18:26 The Role of Private Equity and Strategic Buyers 26:07 Understanding the Mid-Market Exit Opportunities 33:32 The Importance of Timing in Exits 36:19 The Evolution of Private Equity 39:35 Preparing for an Exit 42:06 The Costs of Exit Readiness 44:56 Missed Opportunities and Lessons Learned 55:00 The Dangers of Hyper-Growth 01:00:29 Predictable Growth vs. Hyper-Growth 01:12:03 Understanding Liquidation Preferences and Participation 01:20:11 Introducing HighBeam: A Financial Platform for Consumer Brands 01:26:00 The Importance of Reliable Banking Solutions 01:30:14 Automating Financial Management with AI 01:35:34 The Future of Banking and AI Integration Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Finance Operators here: https://www.youtube.com/@FinanceOperatorsFOPS Sign up to the 9 Operators newsletter here: https://9operators.com/…

OPERATORS

1
E103: Data is a business problem, not just a marketing problem. 1:19:45

12 weeks ago1:19:45

1:19:45

00:00 Introduction 06:21 Understanding Data Challenges in Mid-Market Companies 08:43 The Need for Data Consolidation 12:55 Building a Single Source of Truth 17:04 Managing Complexity in Multi-Channel Operations 25:25 When to Invest in Data Infrastructure 29:53 Off-the-Shelf Solutions for Smaller Businesses 35:50 The Cost-Benefit of Investing in Technology 39:36 Operational Mistakes and Their Costs 47:10 Precision in E-commerce Operations 49:15 Effective Team Meetings and Communication 54:00 Understanding and Utilizing Data 01:01:08 Hiring for Data Competence 01:16:33 The Future of Data and AI in Business Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Sign up to the 9 Operators newsletter here: https://9operators.com/…

OPERATORS

1
E102: Fortunes are made in recessions 1:15:22

13 weeks ago1:15:22

1:15:22

00:00 The Absurdity of Advertising Complaints 06:05 Challenges of E-commerce Software 08:58 The Complexity of Leadership 11:46 Customer Service Anecdotes 15:07 Exploring Non-Digital Advertising Channels 18:04 Evaluating Outdoor Advertising for DTC Brands 20:46 Understanding Marketing Channel Economics 26:54 The Role of Amazon in DTC Strategy 30:12 The Impact of Retail Partnerships 38:38 Driving Retail Success Through Strategic Partnerships 44:12 Navigating Brand Awareness and Market Presence 46:38 Understanding Market Dynamics and Tariffs 52:37 The Impact of Uncertainty on Capital Investment 56:56 Manufacturing Strategies Amidst Economic Challenges 01:01:17 Adapting to Market Changes and Pricing Strategies Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Sign up to the 9 Operators newsletter here: https://9operators.com/…

OPERATORS

1
E101: Never Waste a Crisis 1:07:00

13 weeks ago1:07:00

1:07:00

00:00 Sean's Social Media Detox 02:51 Navigating Business Challenges in E-commerce 06:06 Understanding Tariffs and Economic Instability 08:50 The Emotional Toll of Leadership 12:05 The Role of Agility in Uncertain Times 14:54 Finding Opportunity in Crisis 17:51 The Importance of Communication in Leadership 20:47 Real-World Examples of Market Challenges 24:06 The Future of E-commerce and Consumer Behavior 34:02 Consumer Spending and Economic Uncertainty 39:06 The Impact of Technology on Employment 43:02 Navigating Economic Challenges and Finding Optimism 47:41 The Future of Medical Advancements and Technology 51:05 The Value of Physical Goods in a Digital Age 56:19 Reflections on Life, Work, and Personal Growth Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Dario Amodei Blog Post: https://darioamodei.com/machines-of-loving-grace Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators…

OPERATORS

1
E100: Harley on Operators 1:11:22

14 weeks ago1:11:22

1:11:22

00:00 Introduction 02:51 Leading Shopify: A Journey Through Growth 06:10 The Evolution of Roles in Company Building 09:05 The Importance of Specialization and Storytelling 11:50 The Value of Longevity in Leadership 15:13 Navigating Public Company Challenges 18:11 The Trust Factor in Public Companies 20:51 Commitment vs. Optionality in Careers 24:11 The Role of Context in Leadership 30:00 Thriving as a Public Company 36:16 The Evolution of Commerce Platforms 39:45 Shopify's Future Focus Areas 43:56 Demand Generation and the Shop App 48:14 AI and Practical Applications in E-commerce 52:07 The Unique E-commerce Community 56:43 Empowering Entrepreneurs in E-commerce Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Harley Finkelstein: https://x.com/harleyf Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators…

OPERATORS

1
E099: The 10 year overnight success with David Segal 1:31:01

15 weeks ago1:31:01

1:31:01

00:00 Introduction 06:10 Transitioning to FinTech: Highbeam 14:49 Navigating Retail and E-commerce 20:57 The Future of Consumer Brands and AI 33:58 The Pros and Cons of Opening Physical Stores 41:54 Finding the Right Retail Locations 47:46 The Importance of Data in Business 51:25 Lessons from High-End Retail Experiences 01:02:35 Understanding Market Differences: Canada vs. U.S. 01:11:19 The Importance of Great Retail Staff 01:14:00 The Future of Retail: Who Will Survive? 01:21:14 The Challenge of Competing with Walmart 01:25:30 Lessons Learned from Building David's Tea 01:27:55 The Emotional Journey of Exiting a Business 01:29:18 Connecting with David: Where to Find Him Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators…

OPERATORS

1
E098: The LTV Trap: Escape Your Broken Business Model 1:45:34

16 weeks ago1:45:34

1:45:34

00:00 Introduction 03:12 The Impact of Chargebacks on Businesses 08:57 The Nature of Chargeback Fraud 11:53 Strategies for Preventing Chargebacks 18:03 Building a Robust Data Infrastructure 35:07 Evaluating Technology Investments 40:12 Personal Branding and Business Identity 44:16 Cross-Company Networking for Leaders 48:20 Understanding Lifetime Value (LTV) in Business 54:50 The Uncertainty of Future Consumer Behavior 58:04 The Impact of Disruption on Business Models 01:06:55 Innovating Product Offerings for Families 01:09:48 The Future of SaaS Pricing and Value 01:16:24 Building Custom Software for Unique Business Needs 01:22:32 Understanding Profit Models and Customer Acquisition Costs 01:28:05 The Dynamics of Consumables vs. Hard Goods 01:37:22 Competitive Advantages in E-commerce Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator Chargeflow. https://www.chargeflow.io/operators Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators…

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1
E097: Scientist to Entrepreneur 1:12:11

17 weeks ago1:12:11

1:12:11

00:00 Introduction 03:08 The Science of Consumer Brands 05:57 Transition from Academia to Entrepreneurship 12:08 Launching a Science-Backed Beauty Brand 14:53 Acquisition and the Future of Beauty Brands 17:46 The Scientific Method in Entrepreneurship 21:04 Data-Driven Decision Making in E-commerce 24:05 Evan's New Venture in Allergy Solutions 36:07 Understanding the Market for Cat Allergy Solutions 39:57 Exploring Product Development and Pricing Strategies 44:52 Building a Lasting Brand: Lessons from Experience 47:14 The Future of Science-Backed Consumer Products 51:58 Navigating Product Development Timelines 57:05 The Role of AI in Accelerating R&D 01:01:09 Commercializing Scientific Innovations 01:10:28 Final Thoughts and Product Promotion Evan Zhao: X: https://x.com/EvanZhao6?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor Linkedin: https://www.linkedin.com/in/evan-zhao-b0321777/ Pacagen: https://pacagen.com/ Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators…

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1
E096: Content Creation & Brand Storytelling 1:13:42

17 weeks ago1:13:42

1:13:42

00:00 Introduction and Sponsorships 01:51 Navigating Natural Disasters and Personal Experiences 04:06 Transitioning to the Cannabis Industry 09:50 Challenges in the Cannabis Business 14:04 The Shift to Short Form Content Creation 20:08 The Rise of Short Form Video 26:06 Building a Community Through Content 29:59 The Value of Authentic Content Creation 36:45 Balancing Depth and Breadth in Content Creation 43:10 The Nuances of Selling Information and Courses 51:20 The Importance of Data in Business Operations 01:00:13 Creating Team-Focused Learning Experiences 01:08:56 Short Form Content: The Future of Brand Storytelling Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Colin Landforce - https://landforce.com/ Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel.https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators…

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1
E095: Tariffs. 1:11:30

18 weeks ago1:11:30

1:11:30

00:00 Introduction 02:25 Understanding the Impact of Tariffs on Trade 05:43 The Reality of Tariffs: Perspectives from the Ground 09:25 Fentanyl Crisis: A National Security Concern 12:35 The Political Landscape: Canada vs. U.S. Tariff Strategies 17:50 Negotiation Tactics: The Art of the Deal 21:34 Manufacturing Decisions: The U.S. vs. Canada 25:55 The Future of Trade: E-commerce and Supply Chain Dynamics 36:21 Navigating Tariffs and Trade Regulations 39:07 The Impact of E-commerce on Domestic Sellers 45:30 The Future of Manufacturing and Trade 55:10 Optimizing E-commerce Strategies 01:01:11 Long-term Business Strategies in a Changing Economy Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel.https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators…

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1
E094: Big Business, Big Challenges: Mastering Resource Management. 1:18:40

19 weeks ago1:18:40

1:18:40

00:00 Introduction 02:03 The Importance of Effective Communication 04:01 Luxury Beliefs and Societal Challenges 09:47 Understanding Second and Third Order Effects 18:53 Time Management Strategies for Leaders 31:11 Data Management and Decision Making 35:48 Coaching and Developing Young Talent 39:30 The Power of Multiplication in Leadership 46:33 Investing in Human Capital 49:53 Agency Dynamics and Challenges 59:51 Understanding Product-Market Fit 01:09:50 Navigating Agency Relationships and Loyalty Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators…

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1
E093: Managing High Performance Teams. 1:01:44

20 weeks ago1:01:44

1:01:44

00:00 Introduction 02:03 Cherene's Career Decisions and Work-Life Balance 05:47 Team Dynamics and Management Styles 13:21 Data Management and Decision Making 19:26 Building Effective Teams and Organizational Culture 31:06 Empowering Growth Through Inclusion 38:06 Building a Culture of Trust and Independence 47:23 The Journey of Personal and Professional Growth 57:02 Sustaining Success Through Adversity Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Trust Equation: https://trustedadvisor.com/why-trust-matters/understanding-trust/understanding-the-trust-equation Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators…

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1
E092: Markets, Conferences, Growth & Optimism. 1:16:32

21 weeks ago1:16:32

1:16:32

00:00 Introduction 02:15 Insights from the ICR Conference 09:25 Market Sentiment and Tariffs 14:42 The Importance of Product Development 20:54 Shark Ninja's Unique Brand Strategy 25:51 Balancing OPEX and Future Investments 30:29 Consumer Sentiment and Growth Opportunities 38:54 Consumer Confidence and Market Trends 44:40 Mimetic Behavior in Business 49:27 The Importance of Independent Thinking 54:25 Data-Driven Decision Making 01:00:52 Optimism in American Economic Growth 01:06:05 Building Relationships in a Digital Age Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Richpanel. https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdesc Saras. https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operator Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators…

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1
E091: Passport Acquires Brand Access 1:00:53

22 weeks ago1:00:53

1:00:53

00:00 Introduction 02:26 Understanding the DTC SaaS Landscape 03:20 Brand Access: A Solution for Global Expansion 08:08 Passport: End-to-End Internationalization Solutions 12:21 Navigating Compliance in International Shipping19:15 Choosing the Right Partner for Global Sales 27:48 Breaking News: Acquisition Announcement 30:06 Navigating International Logistics Challenges 36:16 The Importance of Strategic Partnerships 42:49 Scaling Operations and Market Expansion 49:18 Future Trends in Global Trade and Compliance Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators…

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1
E090: The Bentist - 7.42M Subscribers 1:09:57

23 weeks ago1:09:57