Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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#209: If You Think Your Market is Too Small… This Will Help
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Manage episode 421082670 series 2506427
Content provided by Charlotte Smith. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Charlotte Smith or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Click HERE for 6 Tools You Need to Build a Profitable Farm You work so hard to create the best farm you can - whether it’s meat, milk, flowers, eggs, fiber. Plus all the workshops and tours. I even know some of you are farming oysters and salmon and Air BnB’s! You bust your buns to get these products & services to people in your community. I know this because I did it, too. I used to wake up thinking - “my product is amazing. People should be flocking to buy - and they aren’t.” And despite your best efforts, often you feel like your market just doesn’t want what you have. They didn’t buy enough whole chickens, so you had them cut up. They didn’t buy the Flower and Vegetable Shares… So you made a YouPick and weekly orders. They didn’t buy the beef shares… So you created bundles and boxes and still have FREEZERS full of meat. So the obvious thing to tell yourself is - that the market is the problem. But. This thought is KILLING your business. And it’s not true. The market is NEVER the problem. I know right now a lot of you reading this are tempted to think, “but Charlotte doesn’t know MY market. MY market IS the problem. She doesn’t realize it IS saturated with products just like mine, many cheaper.” It’s totally okay you think that - I hear you! I totally thought this, too, until I figured out the solution I offer today. What my experience with thousands of farmers now shows me time and again is it’s NEVER the market that’s the problem. There’s ONE reason your market is not buying from you. And that lie you tell yourself (you didn’t know it’s a like, it’s okay) is keeping you stuck. Today on the Profitable Mindset Podcast I outline how this dangerous like will cost you thousands of dollars. And, I’ll share the three things you have to do to fix this problem. When my clients in the 5x Your Farm Sales coaching program discover the solution to this lie in the first two weeks after joining, and implement the solution I offer today, they start to make consistent sales. They find their market was never the problem. This is the best news ever. Because if the market is the problem - it’s out of your hands to fix it. I show you how it’s 100% within your control to solve this problem and start making consistent sales at the price you need to charge. Click HERE to tune in and hear how to solve for lack of sales. Enjoy! Charlotte
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225 episodes
MP3•Episode home
Manage episode 421082670 series 2506427
Content provided by Charlotte Smith. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Charlotte Smith or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Click HERE for 6 Tools You Need to Build a Profitable Farm You work so hard to create the best farm you can - whether it’s meat, milk, flowers, eggs, fiber. Plus all the workshops and tours. I even know some of you are farming oysters and salmon and Air BnB’s! You bust your buns to get these products & services to people in your community. I know this because I did it, too. I used to wake up thinking - “my product is amazing. People should be flocking to buy - and they aren’t.” And despite your best efforts, often you feel like your market just doesn’t want what you have. They didn’t buy enough whole chickens, so you had them cut up. They didn’t buy the Flower and Vegetable Shares… So you made a YouPick and weekly orders. They didn’t buy the beef shares… So you created bundles and boxes and still have FREEZERS full of meat. So the obvious thing to tell yourself is - that the market is the problem. But. This thought is KILLING your business. And it’s not true. The market is NEVER the problem. I know right now a lot of you reading this are tempted to think, “but Charlotte doesn’t know MY market. MY market IS the problem. She doesn’t realize it IS saturated with products just like mine, many cheaper.” It’s totally okay you think that - I hear you! I totally thought this, too, until I figured out the solution I offer today. What my experience with thousands of farmers now shows me time and again is it’s NEVER the market that’s the problem. There’s ONE reason your market is not buying from you. And that lie you tell yourself (you didn’t know it’s a like, it’s okay) is keeping you stuck. Today on the Profitable Mindset Podcast I outline how this dangerous like will cost you thousands of dollars. And, I’ll share the three things you have to do to fix this problem. When my clients in the 5x Your Farm Sales coaching program discover the solution to this lie in the first two weeks after joining, and implement the solution I offer today, they start to make consistent sales. They find their market was never the problem. This is the best news ever. Because if the market is the problem - it’s out of your hands to fix it. I show you how it’s 100% within your control to solve this problem and start making consistent sales at the price you need to charge. Click HERE to tune in and hear how to solve for lack of sales. Enjoy! Charlotte
…
continue reading
225 episodes
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