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Reputation as Revenue: Oscar Wimshurst's Guide to Customer Trust and Strategic Review Management for Painters
Manage episode 417183358 series 3477538
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Picture your painting business flourishing as you master the art of reputation marketing with insights from Oscar Wimshurst of Nice Job, our latest guest on the Profitable Painter Podcast. Together, we tackle the financial complexities and tax essentials that could make or break your business's growth. As a fellow advocate for small businesses, I, Daniel of Bookkeeping for Painters, join forces with Oscar to discuss how customer trust and social proof, achieved through strategic reputation management, can eclipse even the slickest sales pitch.
This episode is brimming with guidance on transforming negative feedback into a showcase of your dedication to customer satisfaction. We share real-world tactics for responding to less-than-stellar reviews, ensuring that your public engagement becomes proof of your commitment to excellence. Moreover, we delve into the mechanics behind gathering a steady flow of reviews to maintain a sterling business image. You'll learn how to set up efficient systems that not only collect valuable customer feedback but also automate the follow-up process, boosting your business's image with minimal effort.
But that's not all – we also reveal the secret sauce in generating referrals and how they amplify your business's reach beyond traditional marketing. Learn how staying memorable to your clients can result in a steady stream of word-of-mouth recommendations. Plus, we discuss leveraging the combined power of reviews and referrals in organic marketing, utilizing customer testimonials to paint your business in the best light across various channels. By the end of this episode, you'll be equipped with actionable strategies to turn every satisfied customer into a vocal advocate for your painting business.
Link to Nice Job:
https://get.nicejob.com/
Chapters
1. Navigating Financial and Tax Aspects (00:00:00)
2. Leveraging Reviews for Trust and Growth (00:11:59)
3. Automating Reviews and Following Up (00:17:15)
4. Effective Referral Strategies for Business (00:24:17)
5. Leveraging Referrals and Reviews for Marketing (00:30:01)
79 episodes
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