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306 - Interview: Luke Acree's Guide to Database Marketing
Manage episode 412059611 series 1526722
Dive into the world of real estate marketing with Michael Montgomery and special guest Luke Acree, a database marketing expert and the force behind Reminder Media. In this episode, they explore the power of relationship-building and strategic marketing to propel your real estate business to new heights. Discover actionable insights and tips on leveraging your database, generating referrals, and creating a winning marketing mix that keeps you top-of-mind with your clients.
Reach out to Luke https://www.instagram.com/lukeacree/ https://remindermedia.com/podcast/
Timestamps: 00:00 - Introduction to Database Marketing in Real Estate 01:16 - Building Your List: The Foundation of Database Marketing 02:17 - Tips for Engaging Your Database on Social Media 04:08 - The Art of Crafting Personalized Outreach 05:47 - Segmenting Your List for Targeted Marketing 07:03 - The Importance of Consistent Engagement 08:39 - Turning Followers into Leads: Social Media Strategies 10:12 - Navigating Referrals and Building Strong Relationships 11:22 - Overcoming the Fear of Rejection in Real Estate 13:28 - The Power of Asking for Referrals and Connections 15:19 - Events and Touchpoints: Keeping Your Database Engaged 17:17 - The Role of Quality Content in Social Media Marketing 19:46 - Allocating Your Marketing Budget Wisely 21:29 - Common Mistakes Real Estate Agents Make 23:45 - Embracing Vulnerability in Client Relationships 25:41 - Maximizing Touchpoints for Effective Marketing 27:17 - The Impact of Client Events on Lead Generation 29:35 - Leveraging Family Photo Events for Client Engagement 31:09 - Crafting an Effective Social Media Posting Strategy 33:02 - Utilizing DMs and Comments for Personalized Engagement 35:16 - The Importance of Public Accountability in Goal Setting 37:05 - Turning Social Media Followers into Real Estate Leads 39:24 - Balancing Your Marketing Efforts Across Different Channels 41:40 - The Myth of Not Needing to Ask for Referrals 43:48 - Making Genuine Connections Through Social Media 45:52 - Conclusion and Final Thoughts on Real Estate Marketing Success
Agent 15-Day Free Challenge: https://courses.revrealestateschool.com/
Social Media: YouTube: https://www.youtube.com/c/RevRealEstateSchool TikTok: https://www.tiktok.com/@revrealestateschool Instagram: https://www.instagram.com/revrealestateschool/
Rev Real Estate School is here to teach real estate agents how to become successful in their careers and scale anywhere from 0-100 transactions while working 5 days per week by working your SOI and no cold calling, FSBOs, expireds, or online leads. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, SOI growth, social media, scripts, dialogues, habits, mindset, networking, and negotiation.
322 episodes
Manage episode 412059611 series 1526722
Dive into the world of real estate marketing with Michael Montgomery and special guest Luke Acree, a database marketing expert and the force behind Reminder Media. In this episode, they explore the power of relationship-building and strategic marketing to propel your real estate business to new heights. Discover actionable insights and tips on leveraging your database, generating referrals, and creating a winning marketing mix that keeps you top-of-mind with your clients.
Reach out to Luke https://www.instagram.com/lukeacree/ https://remindermedia.com/podcast/
Timestamps: 00:00 - Introduction to Database Marketing in Real Estate 01:16 - Building Your List: The Foundation of Database Marketing 02:17 - Tips for Engaging Your Database on Social Media 04:08 - The Art of Crafting Personalized Outreach 05:47 - Segmenting Your List for Targeted Marketing 07:03 - The Importance of Consistent Engagement 08:39 - Turning Followers into Leads: Social Media Strategies 10:12 - Navigating Referrals and Building Strong Relationships 11:22 - Overcoming the Fear of Rejection in Real Estate 13:28 - The Power of Asking for Referrals and Connections 15:19 - Events and Touchpoints: Keeping Your Database Engaged 17:17 - The Role of Quality Content in Social Media Marketing 19:46 - Allocating Your Marketing Budget Wisely 21:29 - Common Mistakes Real Estate Agents Make 23:45 - Embracing Vulnerability in Client Relationships 25:41 - Maximizing Touchpoints for Effective Marketing 27:17 - The Impact of Client Events on Lead Generation 29:35 - Leveraging Family Photo Events for Client Engagement 31:09 - Crafting an Effective Social Media Posting Strategy 33:02 - Utilizing DMs and Comments for Personalized Engagement 35:16 - The Importance of Public Accountability in Goal Setting 37:05 - Turning Social Media Followers into Real Estate Leads 39:24 - Balancing Your Marketing Efforts Across Different Channels 41:40 - The Myth of Not Needing to Ask for Referrals 43:48 - Making Genuine Connections Through Social Media 45:52 - Conclusion and Final Thoughts on Real Estate Marketing Success
Agent 15-Day Free Challenge: https://courses.revrealestateschool.com/
Social Media: YouTube: https://www.youtube.com/c/RevRealEstateSchool TikTok: https://www.tiktok.com/@revrealestateschool Instagram: https://www.instagram.com/revrealestateschool/
Rev Real Estate School is here to teach real estate agents how to become successful in their careers and scale anywhere from 0-100 transactions while working 5 days per week by working your SOI and no cold calling, FSBOs, expireds, or online leads. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, SOI growth, social media, scripts, dialogues, habits, mindset, networking, and negotiation.
322 episodes
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