What They Don't Tell You About Sponsorships: Lessons from Roberta Vigilance
Manage episode 405941717 series 3492327
Have you ever stumbled upon a simple change that unfolded a world of opportunity? That's what happened to Roberta Vigilance when she shifted her language from "invest" to "sponsor," a pivot that transformed her from an aspiring event host to a sponsorship virtuoso. In our latest episode, we sit down with Roberta, whose expertise in securing sponsorships for events is matched only by her indomitable spirit. She shares with us her insightful journey and the sales strategies that made her a sought-after mentor in the event sponsorship domain. Through her passion and dedication, Roberta exemplifies how the right approach can turn challenges into triumphs.
Life's hurdles can either forge or break our paths, and for Roberta Vigilance, it's been a story of unwavering resilience. Faced with eviction, battling health issues, and navigating personal trials amidst the pandemic, she emerged more tenacious than ever. Her compelling tale is laced with emotional depth, detailing her experience from seeking solace in a community garden to reconciling with her mother and writing her book "How to Secure a Sponsor Successfully." Roberta's narrative is not just about survival; it's a beacon of hope, illustrating the strength that comes from adversity and the power of love—particularly for her son—as a motivator to persevere and thrive.
In this heart-to-heart, we don't just observe Roberta's journey; we connect with the core motivations that empower us all. Our conversation shifts to the significance of lifelong learning and how assumptions of knowledge can be the silent thieves of progress. We recount tales of personal drive, where the dreams we harbor for our children and the legacies we yearn to leave become our guiding stars. Roberta's mission to help others through her book and seminars interweaves with a father's dream of providing a secure future for his child. Their stories, seamlessly entwined, remind us that it's not just about building a life but creating a legacy that endures beyond our footsteps.
Friends, our time together is coming to a close. Before we part ways, I sincerely thank you for joining me on this thought-provoking journey. I aim to provide perspectives and insights that spark self-reflection and positive change.
If any concepts we explored resonated with you, I kindly request that you share this episode with someone who may benefit from its message. And please, reach out anytime - I’m always eager to hear your biggest aspirations, pressing struggles, and lessons learned.
My door is open at my Denver office and digitally via my website. If you want to go deeper and transform confusion into clarity on your quest for purpose, visit ceoimpactzone.com and schedule a coaching session.
This is Baz Porter signing off with immense gratitude. Stay bold, stay faithful, and know that you always have an empathetic ear and wise mind in your corner. Until next time!
Chapters
1. Overcoming Challenges in Sponsorship Business (00:00:00)
2. Overcoming Challenges and Finding Strength (00:10:37)
3. Continuous Learning, Avoiding Assumptions (00:25:03)
4. Building a Legacy and Securing Sponsors (00:28:51)
5. Promoting a Book and Inspiring Others (00:34:26)
30 episodes