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How to Get a Job in Growth Marketing feat. WillowTree VP Billie Loewen

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Manage episode 352841370 series 3357750
Content provided by WillowTree. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by WillowTree or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Hungry to solve sticky problems, drive business outcomes, and learn the latest technical skills? Growth marketing might be the career for you, as our host and growth expert Billie Loewen explains. Here, Billie explores the skill sets and mindsets she seeks in growth marketing candidates, including familiarity with growth- and marketing-specific frameworks, analytics and measurement tools and tactics, overall product and user experience, and many more. So brush up on those interviewing skills, growth job seekers: we’re hiring!

Hot topics discussed:

  • How experience in business environments ranging from agencies to nonprofits helps upskill growth marketers
  • The value of cross-functional skills and tactics like HTML, SQL, A/B testing, journey mapping, writing use cases, and more
  • Curriculum from programs like Reforge and Khan Academy to help you brush up on a wide variety of growth-related skills

Keep the growth going:

  • Read the episode transcription
  • Follow Billie Loewen, WillowTree Partner & VP of Growth Marketing on LinkedIn
  • Follow WillowTree on LinkedIn
  continue reading

58 episodes

Artwork
iconShare
 
Manage episode 352841370 series 3357750
Content provided by WillowTree. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by WillowTree or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Hungry to solve sticky problems, drive business outcomes, and learn the latest technical skills? Growth marketing might be the career for you, as our host and growth expert Billie Loewen explains. Here, Billie explores the skill sets and mindsets she seeks in growth marketing candidates, including familiarity with growth- and marketing-specific frameworks, analytics and measurement tools and tactics, overall product and user experience, and many more. So brush up on those interviewing skills, growth job seekers: we’re hiring!

Hot topics discussed:

  • How experience in business environments ranging from agencies to nonprofits helps upskill growth marketers
  • The value of cross-functional skills and tactics like HTML, SQL, A/B testing, journey mapping, writing use cases, and more
  • Curriculum from programs like Reforge and Khan Academy to help you brush up on a wide variety of growth-related skills

Keep the growth going:

  • Read the episode transcription
  • Follow Billie Loewen, WillowTree Partner & VP of Growth Marketing on LinkedIn
  • Follow WillowTree on LinkedIn
  continue reading

58 episodes

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