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Building Better UX Practices for Your Integrations

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Manage episode 354921007 series 3252171
Content provided by Cloud Software Association. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cloud Software Association or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

On this episode, Ryan Lunka, Co-Founder and Chief Executive Officer at Blended Edge, and Cody Sunkel, Co-Founder and VP of Growth at Partner Fleet, discuss setting up the user experience to drive success in integration programs.

Blended Edge is a platform that helps SaaS companies set up integrations faster, and Partner Fleet makes it easy for SaaS companies to go to market with partners and drive adoption of integrations and partner services.

The No. 1 reason for churn today is non-existent integrations, and Ryan and Cody offer valuable and practical advice that will help you drive major value for customers and the sales and marketing areas of your business.

The ultimate goal is to minimize any friction for customers so as to avoid low conversion rates and churn.

Ryan Lunka - https://www.linkedin.com/in/ryanlunka/

Blended Edge - https://www.linkedin.com/company/blendededge/

Cody Sunkel - https://www.linkedin.com/in/cody-sunkel/

Partner Fleet - https://www.linkedin.com/company/partnerfleet/

Resources mentioned:

Note: SaaS Connect 2023 will take place in San Francisco April 19th and 20th. If you would like to be a sponsor, please contact us at admin@cloudsoftwareassociation.com for information.

Thank you to our amazing podcast team at Content Allies. Want to launch your own B2B revenue-generating podcasts? Contact them at https://ContentAllies.com.
#cloud #saas #software

  continue reading

148 episodes

Artwork
iconShare
 
Manage episode 354921007 series 3252171
Content provided by Cloud Software Association. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cloud Software Association or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

On this episode, Ryan Lunka, Co-Founder and Chief Executive Officer at Blended Edge, and Cody Sunkel, Co-Founder and VP of Growth at Partner Fleet, discuss setting up the user experience to drive success in integration programs.

Blended Edge is a platform that helps SaaS companies set up integrations faster, and Partner Fleet makes it easy for SaaS companies to go to market with partners and drive adoption of integrations and partner services.

The No. 1 reason for churn today is non-existent integrations, and Ryan and Cody offer valuable and practical advice that will help you drive major value for customers and the sales and marketing areas of your business.

The ultimate goal is to minimize any friction for customers so as to avoid low conversion rates and churn.

Ryan Lunka - https://www.linkedin.com/in/ryanlunka/

Blended Edge - https://www.linkedin.com/company/blendededge/

Cody Sunkel - https://www.linkedin.com/in/cody-sunkel/

Partner Fleet - https://www.linkedin.com/company/partnerfleet/

Resources mentioned:

Note: SaaS Connect 2023 will take place in San Francisco April 19th and 20th. If you would like to be a sponsor, please contact us at admin@cloudsoftwareassociation.com for information.

Thank you to our amazing podcast team at Content Allies. Want to launch your own B2B revenue-generating podcasts? Contact them at https://ContentAllies.com.
#cloud #saas #software

  continue reading

148 episodes

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