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Nick Valluri - Switching 3 Tech Partnership Philosophies

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Manage episode 353562598 series 3252171
Content provided by Cloud Software Association. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cloud Software Association or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

On this episode, Nick Valluri, Head of Partnerships at Coda* — a collaborative all-in-one doc platform — shares how he came to switch his three tech partnership philosophies when working at Coda.

His first philosophy brought to trial was that you have to build momentum and a business case and have a ton of developers before you hire a team.

The second philosophy was that you need really big-name partners to make a launch splash.

The third philosophy was that you should measure success by the number of participants in an ecosystem, the number of integrations, the number of partners, and so on.

Nick explains the lessons he learned and how they changed these three previous beliefs.

Nick Valluri - https://www.linkedin.com/in/nickvalluri/

Resources mentioned:

Product Hunt - https://www.producthunt.com/

MaiChimp Developer Fund - https://mailchimp.com/developer/

Note: SaaS Connect 2023 will take place in San Francisco April 19th and 20th. If you would like to be a sponsor, please contact us at admin@cloudsoftwareassociation.com for information.

Thank you to our amazing podcast team at Content Allies. Want to launch your own B2B revenue-generating podcasts? Contact them at https://ContentAllies.com.

*Since recording the interview, Nick Valluri has moved to Dropbox where he is the Director of Strategic Partnerships
#saas #cloud #software

  continue reading

148 episodes

Artwork
iconShare
 
Manage episode 353562598 series 3252171
Content provided by Cloud Software Association. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cloud Software Association or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

On this episode, Nick Valluri, Head of Partnerships at Coda* — a collaborative all-in-one doc platform — shares how he came to switch his three tech partnership philosophies when working at Coda.

His first philosophy brought to trial was that you have to build momentum and a business case and have a ton of developers before you hire a team.

The second philosophy was that you need really big-name partners to make a launch splash.

The third philosophy was that you should measure success by the number of participants in an ecosystem, the number of integrations, the number of partners, and so on.

Nick explains the lessons he learned and how they changed these three previous beliefs.

Nick Valluri - https://www.linkedin.com/in/nickvalluri/

Resources mentioned:

Product Hunt - https://www.producthunt.com/

MaiChimp Developer Fund - https://mailchimp.com/developer/

Note: SaaS Connect 2023 will take place in San Francisco April 19th and 20th. If you would like to be a sponsor, please contact us at admin@cloudsoftwareassociation.com for information.

Thank you to our amazing podcast team at Content Allies. Want to launch your own B2B revenue-generating podcasts? Contact them at https://ContentAllies.com.

*Since recording the interview, Nick Valluri has moved to Dropbox where he is the Director of Strategic Partnerships
#saas #cloud #software

  continue reading

148 episodes

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