It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
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Salesforce Partnership Keys for Success and the Power of Simplification
Manage episode 352125249 series 3252171
Content provided by Cloud Software Association. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cloud Software Association or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
On this episode, James Huang, SVP Alliances at Copado — a low-code platform that helps companies deploy Salesforce faster — explains how the company has effectively strategically partnered with Salesforce. James provides insights about how other companies can do the same.
Copado experienced explosive growth by partnering with Salesforce. Three years ago it had 30 employees and this year it ended with 700.
James explains the keys to success when partnering with Salesforce:
Firstly, the product must work and solve a problem. Once that’s done, some things can be done for quick wins, such as focusing on a few key verticals and creating a very simplified message that sales reps can understand. Be very clear on the pain point you are solving and how it differentiates in the market.
James Huang - https://www.linkedin.com/in/james-huang-18343a/
Copado - https://www.linkedin.com/company/copadosolutions/
Note: SaaS Connect 2023 will take place in San Francisco April 19th and 20th. If you would like to be a sponsor, please contact us at admin@cloudsoftwareassociation.com for information.
Thank you to our amazing podcast team at Content Allies. Want to launch your own B2B revenue-generating podcasts? Contact them at https://ContentAllies.com.
#saas #cloud #software
148 episodes
Share
Manage episode 352125249 series 3252171
Content provided by Cloud Software Association. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cloud Software Association or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
On this episode, James Huang, SVP Alliances at Copado — a low-code platform that helps companies deploy Salesforce faster — explains how the company has effectively strategically partnered with Salesforce. James provides insights about how other companies can do the same.
Copado experienced explosive growth by partnering with Salesforce. Three years ago it had 30 employees and this year it ended with 700.
James explains the keys to success when partnering with Salesforce:
Firstly, the product must work and solve a problem. Once that’s done, some things can be done for quick wins, such as focusing on a few key verticals and creating a very simplified message that sales reps can understand. Be very clear on the pain point you are solving and how it differentiates in the market.
James Huang - https://www.linkedin.com/in/james-huang-18343a/
Copado - https://www.linkedin.com/company/copadosolutions/
Note: SaaS Connect 2023 will take place in San Francisco April 19th and 20th. If you would like to be a sponsor, please contact us at admin@cloudsoftwareassociation.com for information.
Thank you to our amazing podcast team at Content Allies. Want to launch your own B2B revenue-generating podcasts? Contact them at https://ContentAllies.com.
#saas #cloud #software
148 episodes
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Similar to SaaS Connect - SaaS Partnerships & SaaS Leaders
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
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…
continue reading
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continue reading
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continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
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continue reading
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The Moneycontrol Podcast is your daily source of business news, investment analysis and advice on stocks and the markets. Tune in to broaden your horizons with podcasts by journalists, experts and analysts giving you a head-start in the investment game.
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